Despite the ridiculous name, the "5 by Peugeot" concept is the inspiration for the next 508 sedan, Peugeot's competitor the Ford Mondeo and Vauxhall Insignia.
Coming in at 191.3 inches long and 74 inches wide, with a wheelbase of 110 inches, the 5 by Peugeot is rather staid looking compared to the French automaker's previous offerings. Aside from the overly-stylized headlamps, the front fascia looks surprisingly production ready, incorporating a massive front air dam with a combination of brushed aluminum accents and a chromtastic grille. Out back, it's pure Peugeot, with taillights that stretch into the rear quarter panels, an Insignia-esque trunk and dual exhausts.
Underneath the marque-specific hood bulge lies a 163 horsepower 2.0-liter HDi FAP diesel which, combined with a rear-mounted, 37-hp electric motor, brings output up to 200 hp. The system, dubbed Hybrid4, sends power to all four wheels and, according to Peugeot, will allow the new 508 to run on electricity alone for an unspecified range. Naturally aspirated gasoline engines are expected to be included on the all-new 508 when it hits the market, and judging by the near-production ready exterior, we'd expect Peugeot's new midsizer to arrive in European dealers late this year or in early 2011. Make the jump for all the details and check out the gallery below for a host of high-res images.