Its distinctive looks start with an aggressive new grille with integrated accent lighting and the Roush logo. There's also a front-bumper cover — Roush says it retains compatability with Ford's adaptive cruise control — and custom body-color fender flares, also with integrated accent lighting, to add to the aggressive look. Diesel versions get a stainless steel DPF-Back exhaust system with large dual tips for optimal sound.
Inside, there are custom Roush-embroidered headrests, a serialized console badge and WeatherTech molded floor mats. Customizable Roush graphics abound and include a Roush USA flag, rocker blackout with accent color and a windshield banner, all available via Roush's vehicle configurator.
Roush says the modified truck retains Ford's 18,500-pound towing and 4,250-pound payload capabilities as well as Ford's three-year, 36,000-mile factory warranty. Starting price will be $13,880 above the base price of the F-250.