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Ford signs on as official sponsor of Formula Drift for 2013 [w/video]

by George Kennedy (RSS feed) on Oct 17th, 2012 at 2:01PM

Whether you follow the sport of drifting or not, you have to admit that it has taken off. Seeing this popularity, Ford has just announced its sponsorship of Formula Drift as an official partner through the 2013 season. Ford has already had involvement with the steadily growing sport, through its support of Team Falken Tire and drivers like two-time D1 Grand Prix champion Vaughn Gittin Jr. Ford says the move is part of an effort to reach an alternative buyer, aged 18 to 34, and interested in cars like the Fiesta, Focus, Mustang or F-150 SVT Raptor. According to Formula Drift co-founder and... Read More

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