• Dec 10, 2009
2010 Dodge Ram Heavy Duty – Click above for high-res image gallery

Motor Trend magazine's 2010 Truck of the Year competition was an odd one this year. Only four models met MT's criteria of being new or substantially changed from the previous model year. Of those, only two were actual work trucks: the 2010 Dodge Ram Heavy Duty and Toyota Tundra 4.6-liter work truck. The other two contenders, the Ford F-150 SVT Raptor and Transit Connect, likely won't ever do much of the work that we normally associate with trucks (hauling, towing, etc.). Perhaps that hindered their chances at winning the coveted Golden Calipers, because the truck that did win was the purest pickup of them all.

If you hadn't guessed yet, the Motor Trend 2010 Truck of the Year is the Dodge Ram Heavy Duty, which was substantially redesigned for the 2010 model year. We'll let the MT editors explain why the Ram HD was their unanimous choice, but the gist is that it arrives to market a full year ahead of substantially new versions of Ford and General Motors' heavy-duty trucks. As such, it will be the reigning HD truck in nearly every category that matters to heavy-duty pickup buyers, at least for a model year or two.

Not to take away from the Dodge's victory, but we would've chosen the Ford F-150 SVT Raptor if it were our award to give. While the Ram HD no doubt beats it in every measure as a work truck, the Raptor is extra special if for no other reason than that it shows this industry of ours still has a little spark of life left. Ford deserves credit for not only driving out on a limb with the Raptor but also handing its development over to SVT, which guaranteed the final product offer legitimate high performance.

What about you? Did Motor Trend get it right or is there a more deserving Truck of the Year? Sound off in the comments. Thanks to everyone for the tips!



[Source: Motor Trend]



PRESS RELEASE

All-new 2010 Ram Heavy Duty Pickup Named Motor Trend 'Truck of the Year'

All-new 2010 Ram 2500/3500 Heavy Duty pickups recognized by editors for setting a new benchmark in heavy-duty truck segment All-new 2010 Ram Heavy Duty pickup beats the competition in a series of rigorous tests

AUBURN HILLS, Mich., Dec. 10 /PRNewswire/ -- The editors of Motor Trend today named the all-new 2010 Ram 2500/3500 Heavy Duty pickups the magazine's "2010 Truck of the Year."

"To have our all-new 2010 Ram Heavy Duty named Truck of the Year by the editors of Motor Trend really defines how great this new Ram Heavy Duty pickup is," said Fred Diaz, President and Chief Executive Officer -- Ram Truck Brand, Chrysler Group LLC. "The Motor Trend Truck of the Year Award is like a standing ovation for the Chrysler Group designers, engineers and planners who developed this incredible Ram Heavy Duty Truck."

Motor Trend Truck of the Year contenders are evaluated using six criteria, which includes design advancement, engineering excellence, intended function, efficiency, safety and value. To be eligible, a vehicle must have been substantially changed from the previous model.

"The 2010 Ram Heavy Duty absolutely nailed the award in terms of our criteria, from the attractive exterior styling, to the plush and quiet cabins, to the tough and capable powertrains, especially the impressive Cummins diesel, which meets 50-state emissions standards without needing expensive after-treatment technology," said Angus MacKenzie, Editor-in-Chief, Motor Trend. "It delivers the capability heavy duty truck users demand, with style and refinement they perhaps did not expect."

Innovative New Features Strengthen Ram Heavy Duty's Capability and Performance

The 2010 Ram Heavy Duty brings increased capability and innovative new features to the heavy-duty segment with an uncompromising attitude that remains the standard for all full-size heavy-duty pickups.

For 2010, the all-new Ram Heavy Duty is available in five distinct trim models -- ST, SLT, TRX, Power Wagon and Laramie. Each has a unique appearance and offers various equipment options.

Ram Heavy Duty delivers the performance and amenities customers demand. The 2010 Ram Heavy Duty pickups feature a hydro-formed, fully boxed frame with advanced torsional rigidity and stiffness. A coil-spring suspension setup is used up front, while the multi-leaf spring design is maintained in the rear for heavy-duty capability. Front and rear shocks and springs are tuned for optimum ride quality and capability.

Improved suspension tuning and new C-pillar hydra mounts were added to the 2010 Ram Heavy Duty models to improve damping through the frame-bending mode frequency in order to better manage shake and after-shake response. The result is reduced shake, which means an improved ride for the customer.

The new 2010 Ram 2500 and 3500 pickups offer the only standard exhaust brake in the segment (diesel-equipped models). This feature reduces brake fade, prolongs brake life and provides confidence and safety when hauling heavy loads on downhill grades. Large front (360 mm) and rear (358 mm) brakes with integrated Anti-lock Brake System (ABS) increase brake life and braking stability.

An available integrated trailer brake control provides better driver control in towing situations. Trailer brake control information is conveniently displayed in the Electronic Vehicle Information Center (EVIC), which is standard on all Ram heavy duty models equipped with a diesel engine and available on gas SLT, TRX and Laramie models.

In addition, new 2010 Ram transmissions include Electronic Range Select, which enables the driver to manually limit the highest available transmission gear, allowing manual upshifts and downshifts based on road speed and engine speed. A tow/haul mode switch enhances tow capability while towing. Tow/haul mode is available on both five-speed and six-speed automatic transmissions.

Customers in the heavy-duty segment have a range of needs, and most of them involve high levels of capability. The new 2010 Ram 2500 and 3500 are designed to deliver a total package:

 -- Increased Gross Vehicle Weight Rating (GVWR) on 2500 4x4 crew cab
diesel models to 9,600 pounds from 9,000 pounds
-- Increased Gross Combined Weight Rating (GCWR) on 3500 dually models
with diesel, auto transmission and 4.10 rear axle to 24,500 pounds
from 24,000 pounds. With the Max Tow Package, GCWR increases to 25,400
pounds (late availability)
-- Increased GCWR on 3500 4x2 models to 24,000 pounds from 23,000 pounds
-- Increased front Gross Axle Weight Rating (GAWR) on several models:
-- To 5,500 pounds from 5,200 pounds on diesel 4x4 pickups
-- To 5,000 pounds from 4,700 pounds on diesel 4x2 pickups

Other towing features include improved trailer-tow mirrors with integrated turn signals, memory function and puddle lamps. The larger 7-in. x 11-in. trailer-tow mirrors offer improved visibility with larger convex glass surfaces. Mirrors flip up and out in a vertical configuration for improved visibility around wide trailers. Trailer-tow mirrors are now standard on 3500. As an added convenience, a Class IV receiver is now standard on all Ram 2500 and 3500 Heavy Duty pickups.

Ram Heavy Duty towing, payload and axle capacity have all been increased for 2010. Suspension upgrades and larger front-axle U-joints, combined with increased front GAWR, result in increased front-weight carrying capability -- a must for larger snowplows.

The Ram Power Wagon also returns for the 2010 model year, equipped with electric-locking front and rear differentials, electronic disconnecting sway bar, Bilstein shocks, 32-inch BFGoodrich off-road tires, underbody skid plate protection, 4.56 axle ratio for hill climbing and a custom-built Warn® 12,000 pound winch that is accessible through the front bumper. The 2010 Dodge Ram Power Wagon features new exterior graphics and a lower two-tone paint scheme.

Ram Heavy Duty Powertrains Include 6.7-liter Cummins Turbo Diesel and 5.7-liter HEMI® V-8

Powertrain choices include the legendary 6.7-liter Cummins Turbo Diesel engine, which produces 350 horsepower (261 kW) at 3,000 rpm and 650 lb.-ft. of torque (881 N*m) at only 1,500 rpm.

The most durable and reliable engine in its class, the 6.7-liter Cummins Turbo Diesel features standard oil-change intervals of 7,500 miles. It also has major-overhaul intervals of 350,000 miles, providing more than a 100,000-mile advantage over the competition.

The Cummins 6.7-liter Turbo Diesel engine uses a diesel particulate filter (DPF) to virtually eliminate particulate matter emissions and an adsorber catalyst to reduce oxides of nitrogen (NOx) by as much as 90 percent, in order to meet stringent 2010.5 diesel emissions requirements.

The 2010 Ram Heavy Duty comes standard with the 5.7-liter HEMI V-8 gasoline engine, delivering 383 horsepower (286 kW) at 5,600 rpm and 400 lb.-ft. of torque (542 N*m) at 4,000 rpm. The 5.7-liter HEMI was redesigned for 2009, with several new and improved technologies including Variable-valve Timing (VVT), increased compression ratio, active intake manifold with long runners for low-end torque and short runners for high-rpm power, improved cylinder head port flow efficiency and reduced-restriction exhaust and induction systems.

New Exterior Styling; Loads of Interior Comfort and Convenience

The all-new 2010 Ram Heavy Duty pickup was born from the same truck family that brought out the award-winning Ram 1500--Strategic Vision's Quality Award Winner.

The 2010 Ram Heavy Duty includes all-new styling, offering a tougher more capable look with improved aerodynamics and fit and finish. To accommodate cooling requirements of the 6.7-liter Cummins Turbo Diesel engine, the new 2010 Ram Heavy Duty grille opening is larger than the light-duty grille. The larger grille mates to a taller hood that incorporates louvers on each side. Access to the front winch (on Power Wagon models) and tow hooks led to the unique front-bumper design.

The new dual-rear-wheel fenders (3500 dually only) are now integrated into the box stamping and offer a smooth aerodynamic appearance.

The new 2010 Ram 2500 and 3500 Mega Cab models offer best-in-class interior room in the segment, including the largest, longest cab (143.2 cubic feet 111.1 inches long); largest interior cargo volume (72.2 cubic feet); largest cargo volume behind rear seat (7.7 cubic feet); largest flat-floor load area (16.8 square feet); largest second-row leg room (44.2 inches); largest rear-door opening (34.5 inches wide, 35.5 inches high); largest rear-door open angle 85 degrees); and first-ever reclining rear seats (22- to 37-degree seat-back angle).

Ram Heavy Duty Delivers More than 25 Safety and Security Features

The all-new Ram Heavy Duty also offers 25 active and passive safety features, including Anti-lock Brake System (ABS), advanced multi-stage air bags, BeltAlert, Brake/Park interlock, child-protection rear door locks, Constant-force Retractors (CFR), crumple zones, electronic brake-force distribution, energy-absorbing steering column, Enhanced Accident Response System (EARS), height-adjustable seat belts, HomeLink universal home security system transceiver, interior head-impact protection, knee bolsters, Lower Anchors and Tethers for CHildren (LATCH) child seat anchor system, low-risk deployment air bag, Parksense® rear park-assist system, power-adjustable pedals, remote keyless entry, seat-belt pretensioners, Sentry Key® engine immobilizer, standard side-curtain air bags, three-point seat belts, Tire Pressure Monitoring (TPM) and Uconnect Phone.

2010 Ram Heavy Duty Pricing

The all-new 2010 Ram Heavy Duty is available with a starting U.S. Manufacturer's Suggested Retail Price (MSRP) of $28,165 for regular cab models, $31,415 for crew cab models and $36,865 for Mega Cab models. All prices include $950 for destination. The all-new 2010 Dodge Ram Heavy Duty arrives in dealerships in late 2009 calendar year.

About Motor Trend

Motor Trend, part of Source Interlink Media, LLC was founded in 1949 and is internationally recognized as one of the leading brands in automotive publishing, Motor Trend comprises Motor Trend Magazine, the motortrend.com website, Motor Trend Radio, Truck Trend, Motor Trend International Auto Shows, Motor Trend en Espanol and Motor Trend Car, Sport/Utility and Truck of the Year Awards program.

Ram Brand

With a work-hard, play-hard attitude, Ram offers the boldest, most powerful and capable pickup truck lineup on the planet.

Introduced in 2008, the Ram 1500 is a game-changer in terms of its ability to "outsmart" and "out-tough" the competition with its bold exterior design, crafted and refined interior, engineering excellence, superb innovation and best-in-class features and amenities.

The Ram 1500 also ranks at the top of Strategic Vision 2009 Total Quality Index(TM) (TQI) in the full-size truck segment. According to the survey, the Ram 1500 leads the way with the highest Total Quality score of any truck in the 15-year history of the study.

Customers specifically noted that the Ram has the best added storage capability along with the best truck interior ever rated by customers.

Ram will add to its award-winning truck lineup with the introduction of its all-new 2010 Dodge Ram 2500 and 3500 Heavy Duty Trucks. The new Heavy-Duty trucks provide customers with first-time innovations and features along with new standards of strength, utility and driveability, building on the Ram's leadership in the Heavy-Duty pickup segment.

Ram will further enhance its commercial vehicle presence with the introduction of a "new crew" of commercial-grade work trucks: the new 2011 Dodge Ram 3500, 4500 and 5500 Chassis Cabs. Led by an all-new crew cab, the new 2011 Dodge Ram Chassis Cabs are built on a proven frame and chassis and engineered for maximum uptime, optimum performance and enhanced commercial capability.


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    • 1 Second Ago
  • 63 Comments
      • 5 Years Ago
      OH RAM THAT THING UP YOUR ASS MOST OF YOU DILDOES DON'T EVEN DO ANYTHING RELATED TO OWNING A TRUCK AND WORKING,i HAVE A 94 SEIRRA
      AND THAT TRUCK WILL BE WORTH MORE IN THE JUNK YARD THAAN A DAMN RAM OR A FUKING TUNDRA IS NEW AND BY THE WAY ITS A CONSTRUCTION TRUCK WITH 190,000 ON IT
      • 5 Years Ago
      They picked the right truck. The Raptor serves no real purpose to any particularly large or for that matter even average sized part of the market. It is solely a marketing gimick that won't sell when it comes out. It's made to traverse sand and sand dunes quickly, and will be fairly useless for offroading situations outside of that.

      My runner-up would have been the Ford Transit with third place going to the Tundra. The Raptor is again, just pointless.
        • 5 Years Ago
        Uh, no. Incorrect. The Raptor is still sold out for months, and its limited-edition status has been changed by Ford's management. Because of the strong demand at launch, Ford will build as many as they can sell until demand dries up or until the next-gen F-Series comes out, whichever comes first. This info came to me from knowing some of the employees at Ford's Dearborn Truck Plant. Not exactly a sales flop, now is it? If you'd seen ANY of the trail-testing videos that are available online, you wouldn't think for a moment that the Raptor can't hold its own on Rubicon-like terrain. It's no more pointless than any previous SVT product, not to mention the scores of BMW M, AMG, SRT, V-Series, etc. factory-tuner vehicles out there. If the Raptor is irrelevant, than ditto for the Ram Power Wagon or the "TRD-tuned" Tundra.
        • 5 Years Ago
        I don't know about the Raptor being sold out for months. I'm seeing them on dealer lots.
      • 5 Years Ago
      Well the thing is last year they gave the award to the F150 over the Ram. I think many people felt the Ram is the better truck.

      They got it right this year, although the Raptor is a great truck.
      • 5 Years Ago
      On one of my days in service for my Liberty Deisel CRD(U left out) which numbered 80 days out of 18 mo. I noticed something interesting. While they we replacing the first of two transmissions in my CRD I noticed the most of the bays had Dodge trucks on lifts with rear axil problems. This was in a farm area where trucks get used as trucks.
      Now Dodge/Chrysler gets the TOTY award, this must have been a mercy award. Chrysler products look great standing still and on paper.
        • 5 Years Ago
        You sure it wasn't service? The AAM 10.5 and 11.5 are considered some of the strongest axles out there along with DANA. There are zero recalls or tsb on the rear end of the HD line of trucks. Hell my 10.5 is holding up to twin turbos and 620rwhp 1172ft lbs just fine. Most I tow is maybe 9K lbs with her.
      • 5 Years Ago
      There is only one criterion for Motor Trend's Truck of the Year and it is the size of the check from the manufacturer.
      • 5 Years Ago
      Since you guys didn't catch it: There's no "Dodge" branding in the Ram's press release. It's a separate brand for 2010. So now it will be known as the Ram Brand, as in (in make/model fashion):

      Ram Ram 1500 Pickup (trim levels here)
      Ram Ram 2500 Pickup (trim levels here)
      Ram Ram 3500 Pickup (trim levels here)

      Ridiculous? Absolutely. But for 2010, there's no Dodge in Ram.


      ["To have our all-new 2010 Ram Heavy Duty named Truck of the Year by the editors of Motor Trend really defines how great this new Ram Heavy Duty pickup is," said Fred Diaz, President and Chief Executive Officer -- Ram Truck Brand, Chrysler Group LLC. "The Motor Trend Truck of the Year Award is like a standing ovation for the Chrysler Group designers, engineers and planners who developed this incredible Ram Heavy Duty Truck."]
        • 5 Years Ago
        I was at a Dodge dealership during lunch and the 2010 Ram branded trucks all had Dodge logos on them!

        I think there's a transition period here where it'll migrate away from Dodge 'Ram 1500 Pickup', and hopefully they'll cut "Ram" from the model name. At some point I hope they'll either remove or swap the badges, since if they're no longer Dodge products they shouldn't be branded as such. It's confusing and sloppy, and unfortunately, exactly what's wrong with Chrysler.
        • 5 Years Ago
        Again... No.

        Go to your nearest Dodge/Chrysler/Jeep/Ram dealer and look at window stickers or anything else.

        Make - Ram
        Model - 1500/2500/3500/4500/5500
        Trim levels and whatever after that. They are not calling the trucks a Ram Ram.
        You can honestly be that hard headed.
        • 5 Years Ago
        According to their order guides and media site the model names are just how I typed them. Whether or not they're marketed/advertised that way is up to them, but as of right now that's how you say it if you use the industry standard Year/Make/Model nomenclature. 2010 Ram Ram 1500 Pickup. Ridiculous sounding, innit?
        • 5 Years Ago
        Also, try to wrap your head around the fact that the 2009 Dodge Dakota will now be known as the 2010 Ram Dakota Pickup.
      Matt
      • 5 Years Ago
      Ive had Ford Dodge and Chevy work trucks on the farm and Ranch. The Dodge started off pretty strong but use it a little while pulling hauling and driving in the pasture and it just comes to pieces in about a year. Also the dodge is very rough riding. Chevy is Ok but is priced to high and does not have as smooth of a ride as the Ford nor the power of the Ford.From experience Fords have the smothest ride are durable and more efficient than the other 2 USA conterparts.
      • 5 Years Ago
      Okay, I don't get the Ram winning.

      And as to the Raptor, I know AB is in love with it, but truck of the year for following in the footsteps of the H3 Alpha (which unlike the Raptor won its category at the Baja 1000, twice I think)?

      I'm not sure what I'd give it to. Maybe the Ram gets it just based upon rotation alone? It's not like HUMMER, Chevy or Ford has anything really big out.
      • 5 Years Ago
      I agree with the choice overall.
      Autoblog, for 2010, it's not a Dodge anymore AFAIK.
      • 5 Years Ago
      I would have gone with the Raptor for such marvelous reach within any one truck niche.

      Now if Ford had been able to bring the Transit with a diesel, that could have been a game changer in the domestic market, which should certainly have given it a better chance of winning.
      • 5 Years Ago
      I think this is the first time since 1994 that Dodge won "Motor Trend Truck Of The Year".
      • 5 Years Ago
      Raptor should've won hands down. It's 10 times more badass than this curvaceous cowboy.
        • 5 Years Ago
        @Matt.

        Do you get lonely when other people are going out with their friends. Do you cry as you sleep alone in your Mom's basement? Because only those types of people are as bitter as you. You need to grow up and accept other thoughts rationals, it doesnt make you less of a man.

        The Dodge is a good truck for what it normally achieves, the Raptor is great truck because it exceeds the norms. That should have given it the award.
        • 5 Years Ago
        quote from Matt (that likes Ford):
        - "It represents that we still have the sheer audacity to produce such an outlandish vehicle that has absolutely no purpose but to be awesome." -

        Funny, I can think of another recent vehcile that had a similar purpose but recieved completely the opposite reaction.

        The original Hummer

        If simply being outlandish and capable are all that's required, surely Hummers should be well-respected.
        • 5 Years Ago
        Actually, trucks* should BE badass not just look the part. If their giving the International Truck of The Year to the XC60, then why the hell would they pick an actual work-man's truck rather than a 50k playtoy? I'm just sayin....
        • 5 Years Ago
        Because the #1 focus of a trunk is to look badass?
        • 5 Years Ago
        What's so hard to understand here? Raptor is not HD. This was a good choice for HD and a good choice for light duty would be the Raptor. Your not going to hook up the bobcat nor your fifth wheel camper to a Raptor and you would'nt think twice about hooking them up to the HD Ram. The Tundra? The only thing HD on this truck now is rustproofing. I won't even go there.
        Plenty of my co-horts have the HD Dodge Rams and their very good at what they are designed for. Work.
        • 5 Years Ago
        No one has mentioned the Power Wagon. It combines the work with the play. Not sure if this was included as the Ram HD, or if it is considered seperate like the Raptor. The Power Wagon is everything a real truck is suppose to be.
        • 5 Years Ago
        Hey Matt good to see you trolling it up. The Raptor is everything great about the American auto industry. It represents that we still have the sheer audacity to produce such an outlandish vehicle that has absolutely no purpose but to be awesome. Hell no it doesn't haul, but you know what they say; "All work and no play...."
        Enough said.
        • 5 Years Ago
        No...the Raptor shouldn't have one. Everything that a truck is supposed to do (tow/haul), the Raptor is horrible at. It's a joke of a truck that's only claim to fame is that it can drive over some piles of sand...and be a rolling billboard for a JC Whitney catalog.
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