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Never has there been a time that so many different model styles have been available to the American public. Chances
are, when purchasing a new car or truck, you won’t have to compromise again. Cars can haul, trucks can coddle you in
luxury and things in between can turn heads while doing both. With this competition the only way to have a stand out
“gotta have” model is to wow them with a new idea, a great new design, or both. With this push for new designs, more
often on more models, automakers are claiming their stake in young designers right out of college, and some even
earlier. Could this be the end of bean-counter design forever?