• Mar 21, 2011
Brabus iBusiness 2.0 – Click above for high-res image gallery

Brabus does bonkers. So when it decided to cook up the latest iteration of its rolling ode to executive connectivity, it went all out – both under the hood and inside the leather-clad cabin – so lets work from the inside out.

The conversion of the rather staid Mercedes-Benz S-Class into the Brabus "iBusiness 2.0" begins in the boot, with a Mac Mini mounted in a leather-lined tray inside the trunk. The Mac connects up with a 15.2-inch TFT, 16:9 aspect ratio display that mechanically unfolds from the alcantara-coated headliner and can also be used as an auxiliary display for the – not one, but two – iPad 2s mounted in the electronically deployed and adjustable custom tables mounted behind the two front seats. The tables secure both the tablets and a Apple Bluetooth keyboard, and allow the Russian mobster in back to chat with his Swedish princess over Apple's Facetime video conferencing system.

Naturally, all this tech isn't any good without solid connectivity, and to that end, Brabus has fitted the S with a WiFi network comprised of UMTS and HDSPA networking to wireless wire everything together. More impressive, the German tuner developed a custom app for the iPads that allows backseat passengers to control every aspect of Mercedes' COMAND infotainment system. Jeeves will not be pleased...

When it's time to crank up the tunes, a 64-gig Apple iPod Touch is mounted in the rear center console and sends music to either the standard S-Class sound system or a pair of Sennheiser Noise Gard headphones, which can also be used to plumb in one of a few hundred channels provided by the wireless DVBT television receiver.

And naturally, since this is Brabus, the package wouldn't be complete without a serious dose of pavement-pummeling power. The Brabus 800 iBusiness 2.0 lives up to its name with 800 horsepower and 1,047 pound-feet of torque pulled from the twin-turbocharged V12, shuttling the S to 60 mph in 3.9 seconds and on to an electronically-limited top speed of 219 mph. If you're less interested in the power and more enthralled by the tech, Brabus is offering the complete iBusiness 2.0 package for any S-Class – from the lowly S 350 to the aforementioned S 65 – but if you take your life on the road seriously, why opt for anything less? Full details in the press blast after the break.


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BRABUS "iBusiness 2.0" with the new Apple iPad 2

BRABUS "iBusiness 2.0:" Under this motto BRABUS is the first company worldwide to develop a multimedia system based on the new Apple iPad 2. The tablet computer, integrated into the rear compartment of the Mercedes S-Class, controls on-board entertainment and the high-speed Internet connection: The BRABUS engineers have also developed an application that integrates the iPad2 into the on-board electronics system and enables the iPad2 to control all functions of the S-Class COMAND system from the rear seats. Thanks to the integrated cameras of the new iPad generation the "iBusiness 2.0" system is supremely suited for video conferencing. As a BRABUS 800 "iBusiness 2.0" model the high-tech luxury sedan is also the fastest office on wheels. The BRABUS 800 twelve-cylinder twin-turbo engine produces 800 hp (788 bhp) / 588 kW and a peak torque of 1,420 Nm (1,047 lb-ft). It catapults the four-seater to 100 km/h in 3.9 seconds. Top speed is electronically limited to 350 km/h (219 mph).

The BRABUS "iBusiness 2.0" multimedia system perfectly integrates a choice of one or two iPad 2 tablets into the rear compartment. A custom-tailored version of the refined BRABUS table was developed for this purpose, which fits perfectly against the backrest of the front seat thanks to a custom-developed console. The electrically deployed and infinitely adjustable tabletop is covered with the same supple leather as the entire interior, and is bordered by an elegant high-gloss aluminum frame. The table features custom-tailored recesses for holding the iPad and the corresponding Bluetooth keyboard either vertically or horizontally.

The iPad2 not only controls the entire BRABUS multimedia system from the rear or the passenger seat. Due to its much higher computing power and up to nine times faster graphics compared to its predecessor it offers even more possibilities than the first "iBusiness" generation.

Via a WiFi network the iPad 2 is connected to a Mini Mac, which a serves as the central computer. The ultra-small yet powerful computer is safely housed in the S-Class trunk under the rear shelf in an electrically deployed drawer whose design mirrors the design of the computer itself.

The BRABUS electronics specialists also integrate the new tablet computer into the on-board electronics system. In this way the COMAND system and all its functions such as radio, navigation and telephone can be controlled from the rear seats.

When the iPad 2 is not in use or when the "iBusiness" is parked, it can be stored securely and hidden from sight in custom-tailored compartments in the BRABUS center console. An integrated docking station recharges its batteries.

A special BRABUS App for iPad, iPad 2 and iPhone is also part of the state-of-the-art communication concept of the luxury sedan.

A 15.2-inch TFT display with 16:9 aspect ratio serves as an auxiliary monitor for the new Apple tablet PC. The electrically deployed screen is stylishly integrated into the headliner covered with the finest Alcantara and contrasted with leather. The standard screens in the back of the front seats can be used for watching TV via DVBT or for other program sources.

High-speed USB ports integrated into the rear compartment allow connecting various peripherals to the Mac such as a digital camera. The "iBusiness 2.0" is connected to the Internet via UMTS and HDSPA.

The music comes from a 64GB Apple iPod touch that can store more than 14,000 songs. Digital television signals can be received via DVBT.

The sound is reproduced either by the sound system of the S-Class or by Sennheiser Noise Gard headphones, which filter out any unwanted ambient noise for unparalleled listening pleasure in the rear compartment.

Power-operated curtains provide privacy for the rear passengers and together with an innovative color-changing interior lighting system create a serene atmosphere.

The BRABUS all-leather interior creates an exclusive ambiance. It is crafted with utmost precision in the company upholstery shop. The two-tone combination is made from high-quality BRABUS leather, which is not only very soft and breathable but also extremely durable. Two individual power seats in the rear provide maximum seating comfort.

An unusual augmentation to the exclusive appointments is the BRABUS Yachting wood-trim package. It lends the interior of the luxury sedan a maritime feel that is reminiscent of classic Italian sport boats. All wood trim elements of the S-Class are painstakingly created by hand from hundreds of individual pieces and have the look and feel of a miniature ship veneer. The wood inlays have a high-gloss finish and meet the latest automotive quality and safety guidelines.

Scuff plates with illuminated BRABUS logo, an ergonomically shaped sport steering wheel and anodized aluminum pedals add further individual highlights.

The BRABUS "iBusiness 2.0" multimedia system with Apple iPad 2 can be installed in any current S-Class model from the S 350 to the S 65. The twelve-cylinder models S 600 and S 65 can be upgraded by the BRABUS 800 V12 Biturbo engine and thus become BRABUS 800 "iBusiness 2.0" models, the world's fastest office on wheels.

The BRABUS high-capacity engine, lubricated exclusively with fully-synthetic Aral motor oil, produces 800 hp (788 bhp) / 588 kW at 5,500 rpm and an even more impressive peak torque of 1,420 Nm, available from a low 2,100 rpm. In the car peak torque is limited electronically to 1,100 Nm (847 lb-ft).
These extraordinary performance figures make the BRABUS 800 "iBusiness 2.0" unique in the discipline of driving performance as well. Acceleration times from 0 to 100 km/h (62 mph) of 3.9 seconds and of just 10.3 seconds to 200 km/h (124 mph) are as unmatched in this vehicle category as is the electronically limited top speed of 350 km/h (219 mph).

On the outside the "iBusiness 2.0" wears a sporty yet elegant BRABUS designer suit, which was developed in the wind tunnel. The extreme driving performance is kept safely in check at all times with special solutions for tires, brakes and suspension. These solutions include BRABUS Monoblock alloy wheels with diameters ranging from 19 to 21 inches.


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    • 1 Second Ago
  • 22 Comments
      • 3 Years Ago
      What a masterpiece, i would take this over a Bentley or Rolls any day of the week. The attention to detail is just absurd. Of course i could do without the ipads in the back.
      • 3 Years Ago
      Absurd...

      I'll take two!
      • 3 Years Ago
      and my car only has just an aux cable for the ipod....
      • 3 Years Ago
      Outside cities, that V12 will get you to your destination before your emails do.
      • 3 Years Ago
      Opulence, I has it.
      • 3 Years Ago
      The Sultan of Brunai has placed his orders for one in each possible color. They will be delivered if they can make their way past the poor begging at the door of his garage.
      • 3 Years Ago
      This car is inane.
      A Maybach with all this stuff would make more sense or a custom Sprinter van.
      800 hp is ridiculous, there is nothing you can do with 800 hp that you can't do with 600 hp.

      I would think armoring would be better than more horsepower.
        • 3 Years Ago
        why do you have a picture of a Veyron with this type of mentality?
        • 3 Years Ago
        I am putting down almost 600 hp (586 rwhp) in my E55. Trust me, there are things you can do with 800 hp that you can't do with 600 hp! Especially in these heavy cars. Not to mention, I am sure this package adds quite a bit of weight, so the extra hp compensates for it!

        It looks like Venom wouldn't know what to do with a Veyron if it bit him in the ass...



        On another note, didn't Autoblog post on this very same thing just a few months ago?
      • 3 Years Ago
      Lovely
      • 3 Years Ago
      Good way to sell to female passenger seat buyers.
      • 3 Years Ago
      Wow... that car is amazing down to the trunk... awesome quality
      • 3 Years Ago
      If only Brabus would follow Apple's lead of elegant simplicity when designing their bodykits.
      • 3 Years Ago
      Classy.
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