• Dec 29, 2009
It's fitting that Ford's first European offering to swim over this way will bring with it another feature that The Continent can take credit for: tap-for-three-blinks turn signal operation. It will appear on the Fiesta this summer, and then migrate to other vehicles in the 2011 line-up, starting with the Super Duty series.

The three-blink feature is not as polarizing as the placement of paddle shifters, but people are known to have their opinions. This writer likes it, preferring a mistaken tap to someone flashing their turn signal eternally. You can read Ford's release after the jump, and sound off on the new convenience – or not – in the comments.

[Source: Ford]

PRESS RELEASE

Three Blinks and It's Off; New Ford Lane Change Technology Helps Ease Driver Pet Peeves

DEARBORN
-- Does the sight of a blinker flashing on the car in front of you for miles and miles drive you crazy? You're not the only one.

This annoying habit is so frustrating to drivers that it made the "Top 10 Driving Pet Peeves" list by a leading vehicle insurance company, which surveyed thousands of drivers nationwide. Nicknamed Morse Coders in the survey, these drivers often cruise for miles without realizing their blinker is on. Meanwhile, they are annoying everyone behind them.

With tongue in cheek, Hagerty Insurance Agency, which conducted the survey, suggested that Morse Coders are leaving their blinkers on for a reason: "Now let's be fair. Perhaps these Morse Coders are part of the SETI (Search for Extraterrestrial Intelligence) project, their turn signals beaming out across the galaxies in search of other life forms – or not."

On a more serious note, national research by RDA Group of Bloomfield Hills, Mich., found that consumers are confused by turn signals that are left on.

"Most drivers have found themselves behind cars that have their signals on after changing lanes," said Jim Thomas, senior vice president of RDA Group. "This can be confusing because there is no way of knowing if the signal is a real indication of an upcoming turn or not. To reduce this confusion, drivers want vehicles to automatically disengage the turn signal after making a lane change."

New Ford technology, coming this summer on the 2011 Ford Fiesta, does exactly that.

Ford's three-blink lane change technology is simplifying the way drivers maneuver on the road. With a simple flick of the switch – either up or down, depending on which lane the driver is moving into – the turn indicator will blink three times and automatically shut off. The switch can be held in the lane change position longer for additional blinks beyond the three minimum.

To engage the turn signal, drivers move the switch into the standard position, one more press past the lane change mode.

"This allows the driver to let go of the switch and concentrate on driving," explains John Murphy, Core Switch Product Engineer. "Instead of holding down the switch, they can give a quick tap, show a three-blink warning that they are about to merge and change lanes. It's that simple."

For motorists who drive behind the Morse Coders, this is welcome news: "Driving behind a car that's blink, blink, blinking is enough of a driver annoyance that we're putting the technology in our full Ford line going forward," said Murphy. "Customers say this is confusing – and it bugs them. So we're doing something about it."

Going on sale in the summer of 2010, the all-new Ford Fiesta is among the first vehicles in the Ford lineup to receive the new three-blink technology. The "annoyance avoidance" feature is yet another technology going into the expressive, fun-to-drive Fiesta that makes perfect sense.

With a projected best-in-class highway fuel economy of 40 mpg, Fiesta is designed to be versatile, personal and adaptable. In fact, Fiesta is expected to deliver best-in-class safety, convenience and connectivity with segment-exclusive SYNC® voice-activated communications system, an expressive color palette and available graphics.

The 2011 Ford Super Duty is also set to receive the three-blink turn signal technology when it goes on sale in 2010.


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    • 1 Second Ago
  • 110 Comments
      Dave
      • 5 Years Ago
      ...A aaaaand once again you people have demonstrated your total ignorance of anything automotive. Many American cars have had this feature for years. I have yet to read an on-line article here about cars that got anything remotely right. Pathetic.
      • 5 Years Ago
      I hope Ford adds a sunroof option to the Fiesta's roster of goodies soon after its "debut" here, in the States...

      Merry New Year, all-

      Peace!
      • 5 Years Ago
      IMO the blinkers should be removed to save cost.
      I never seem someone using it before changing a lane on the freeway.
      theovercomer99
      • 5 Years Ago
      All of my cars have a three tap front bumper to let the other driver know they are in the way.
      • 5 Years Ago
      GM has had it for about 4 years now, and also when the truck is in tow/haul mode it becomes a 5 blink.
      • 5 Years Ago
      Benz and Bimmer has had this too... is Ford the only company without these?
      wolf
      • 5 Years Ago
      motorcycles have had this technology for years. it's about time stupid cage manufacturers here in the states caught up to a good safety idea.
      • 5 Years Ago
      It's articles like this that set my teeth grinding! The implications in the press release and AB article that this is some all-new "technology" (accompanied by much hand-waving) are extremely irritating. Oh, I also hate how everything is now called a "system"!
      • 5 Years Ago
      I am so underwhelmed that I can't stand it.
      • 5 Years Ago
      Slow news day? I guess I've never had a problem working my turn signals, so this "feature" really isn't a selling point to me. It still won't help the people who don't seem to know about the lane change feature on their blinkers and simply lock them on.

      Now, what I liked was riding in a Cobalt and after the driver left the turn signal on for some period of time while moving, it made a louder warning tone to remind him to turn it off. That was very nice (didn't want to call out my g/f's Dad...)
      • 5 Years Ago
      This is Fordblog.com after all.
      • 5 Years Ago
      anything that may lead to safer driving by people around me when I going down the 405 is fine by me... now if only people would stop talking on there phones w/o a hands free thing.
        • 5 Years Ago
        Matt, we know you're slow and all but please, you should be able to remember that GM has OnStar with hands-free phone capabilities. Or are you trying to say that because SYNCs phone functions don't suck like OnStar more people are likely to use them?
        • 5 Years Ago
        Exactly aprime.

        Ford is only further endangering lives by encouraging the use of cell phones while driving. Sure you're not holding the phone...but that is not the problem...it's the act of being engaged in a conversation.

        And that gimmick SYNC only adds to the problem.
        • 5 Years Ago
        Not really.

        Needless to point out the countless studies that eliminate the conception that there's a link between holding the cellphone and bad driving.
        • 5 Years Ago
        Ford's got something to fix that as well ;)
        • 5 Years Ago
        People need to hang it up, hands-free or not.

        http://www.edmunds.com/ownership/safety/articles/43812/article.html

        "The IIHS reported that a driver's likelihood of getting in an accident increases fourfold when talking on a wireless phone, whether handheld or hands-free. "
        • 5 Years Ago
        Shut up Matt, everyone's doing it because it's conventional wisdom.
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