Is Pininfarina's future in doubt after CEO's death?
Even prior to Pininfarina CEO Andrea Pininfarina's untimely death while out riding his scooter, the market for coachbuilt automobiles was shrinking fast. To wit, the Italian car design firm had recently just managed to sign an agreement with its creditors to reschedule the company's debt and is now asking for an extra one-hundred-million Euros from shareholders for future product development. Pininfarina is also planning on designing and building its own electric car using batteries and technology supplied by a French company known as The Bolloré Group. Currently, many questions surround the storied Italian marque. As of today, for instance, Pininfarina is without a leader as the company has yet to announce its next CEO, despite the fact that it is knee-deep in a turnaround plan to bring the company back to profitability. Can the storied design firm and coach-building company survive these tumultuous times without a leader? Time, as always, will tell.
[Source: Just-Auto - sub. req'd]
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