Click above to watch video after the jump

When Hyundai publicly unveiled the Genesis Coupe at the New York Auto Show earlier this year, it did so with a barrage of stunt driving and indoor drifts that made us badly want to get behind the wheel. The marketing team over at Hyundai must have picked up on that vibe, because they've produced a nearly two-minute long commercial for the South Korean market that consists of a gun metal gray Genesis Coupe slip sliding across a baron landscape. The resulting montage of Genesis Coupe clips shows it drifting elegantly through a cloud of its own dust and makes us want the RWD coupe that much more. Good job, Hyundai Marketing Dept. The entire video was shot to look almost completely black and white, which makes the contrast of the Genesis Coupe's curves stand out in a most complementary way. We were somewhat disappointed by one graphic that states a 0-100 km/h time of 6.5 seconds, but that's in line with what we've been hearing for the V6 model (keep in a mind a 0-60 mph time would be a smidge quicker). Hit the jump to see the video for yourself, and let us know if you agree that it looks a lot like recent Mazda Zoom Zoom commercials.


[Source: YouTube]


Share This Photo X