• ETC
  • May 13, 2014
The Chinese auto market is one of the most interesting in the world to look at. Its automakers appear to still be figuring things out and remain open to experimentation. For example, at this moment, you can buy new copies of all three generations of the Mazda6 from showrooms there.

Mazda joint-venture partner FAW recently introduced the latest generation to China as the Mazda6 Atenza, according to Just Auto. Yet buyers still have the option of getting the previous generation as well, which is sold as the Mazda6 Ruiyi. Obviously, that isn't too remarkable – companies in the US have briefly sold two generations of the same nameplate simultaneously for brief points in the past, and the practice is much more common in developing markets. However, Chinese consumers still have the third choice, too – the first-generation model that dates back to the early 2000s, is still on offer, known simply as Mazda6.

While it would be hard to imagine selling three generations of the same models at once in the US, the idea is an interesting one. We enjoyed our long-term test of the latest generation, and the previous models weren't bad cars either, so provided there's a healthy difference in pricing and marketplace confusion is limited by differing names, we can see it working. If nothing else, it's a fascinating illustration of how broad China's developing auto market really is.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 3 Comments
      finzenchrome
      • 7 Months Ago
      They are all timeless designs, and for the 2nd gen, I'm talking the global version. If today you see a pristine 1st gen for the first time ever, you'd think it's brand new.
      jphyundai
      • 7 Months Ago
      I think that this is a good example of being practical. We are very easily led to buy into the idea that the next generation is somehow always better. This may not be the case at all. Some examples are the new Taurus is a fat monster sedan. The old Dodge Stratus was better than the Dodge Avenger all the way up to 2012. There are others as well.