Cadillac XT6 SUV will be revealed in Detroit in January

Cadillac will hold an event on Jan. 13 on the eve of the Detroit Auto Show to reveal its long-awaited new XT6 three-row crossover,
Automotive News
reports.

The XT6 is seen as a critical product for Cadillac, which has been caught flatfooted with a lineup heavy on
sedans amid the boom in
crossovers and
SUVs. It’ll slot between the midsize
XT5 crossover, and the full-size
Escalade luxury SUV. Cadillac recently started selling the
smaller XT4 crossover as well. The XT6 is expected to arrive in showrooms around mid-2019.

We’ve seen
several spy shots of the XT6 cloaked in heavy camouflage, including some
views of the uncovered dashboard and console layout earlier this week that showed a wide, sweeping dash and elements seemingly borrowed from the
CT6 sedan.

Cadillac is also reportedly
working on a “master brand” campaign strategy expected to be unveiled early next year, with plans to make Cadillac GM’s technology leader for self-driving and electric-vehicle systems, with plans to bring Super Cruise to its entire lineup. The GM luxury brand plans to launch a new or redesigned vehicle every six months for the next three years.

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