Harley-Davidson launches liquid-cooled Street 500 and 750 [w/videos]

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Think of a Harley-Davidson and you'll likely imagine an old man riding a cruiser on the highway. But this is another kind of Harley altogether.

Unveiled this week at the EICMA motorcycle show in Milan, Italy, the new Harley-Davidson Street 500 and Street 750 ride on the first new chassis to roll out of Milwaukee in bar-mitzvah years. Which seems about right, as they're not designed for the old man on the highway; they're for younger customers for use in the city.

The Street series is powered by a new Revolution X engine (a smaller version of the water-cooled engine co-designed with Porsche) in a 60-degree V-twin configuration with four-valve cylinder heads and available in 494 and 749 cc displacements. Engine size aside, all other specs are the same between the two models: a six-speed transmission, 2-into-1 exhaust, disc brakes, 2-passenger seat, etc...

In short, the Street series is a cafe racer from a company known for cruisers and choppers. And with a price range of $6,700-$7,500, they're more affordable than the traditional Harley, too. Like what you see so far? Check it out in the gallery above, plus three videos and the official press release below.

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The Street 750 and Street 500 Feature New Liquid-Cooled Revolution X Engines and Dark Custom Styling

MILAN (Nov. 4, 2013) – Harley-Davidson (NYSE: HOG) is continuing its monumental ride, which began with the introduction of Project RUSHMORE in August, by revealing two new Dark Custom™ motorcycles designed for young urban riders around the world.

The Harley-Davidson Street™ 750 and Street™ 500 motorcycles – the first all-new platform from Harley-Davidson in 13 years – are built for urban environments with all-new liquid-cooled Revolution X™ powertrains, nimble agility and the sound and look that lets everyone know they are genuine Harley-Davidson.

"These are the newest motorcycles to join our Dark Custom lineup, which helped make us the number-one selling brand to young adults in the U.S. for the past five years," said Matt Levatich, President and Chief Operating Officer, Harley-Davidson Motor Company. "Both the Street 750 and Street 500 were designed with thousands of hours of input from young adults in cities around the world. This input guided both the attitude and capabilities of these motorcycles. They are proof that being customer-led continues to be a core driver of our product development process."

Urban, Authentic Harley-Davidson
The Street 750 and Street 500 from Harley-Davidson are built for an urban environment. Each motorcycle features the new Revolution X engine, designed to match the demands of stop-and-go traffic with nimble agility, while delivering instant throttle response to escape city gridlock.

The Revolution X engine will be housed in a new, narrow and lean chassis built for agility, with a super-low seat height, new suspension and broad handlebar sweep that provides confidence and maneuverability when managing tight turns and fast moves. Both signature Dark Custom motorcycles feature a premium, minimalist style that serves as a blank canvas for riders to customize.

"These new bikes are leaner, yet still have a mean streak – they're the real deal, made of real steel." said Mark-Hans Richer, Senior Vice President and Chief Marketing Officer, Harley-Davidson Motor Company. "They're designed to handle the abuses of urban environments and provide authentic opportunities to customize."

The Harley-Davidson Street 750 and Street 500 will be rolling into dealerships in select markets starting in 2014.

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