Ford previews 2012 B-Max MPV ahead of Geneva debut

You've seen the S-Max. You've seen the C-Max. Now get ready for the B-Max.

The latest European-focused mini minivan from Ford was previewed in concept form at last year's Geneva Motor Show, but has now been confirmed for production release at the 2012 edition of the same expo this March. Based on the Fiesta (the C-Max is based on the Focus), the new B-Max will arrive into a highly competitive segment overseas, so it will need to offer some alluring features to make its mark.

The edgy design should help, but the party piece for this diminutive people carrier is that it has no B-pillars. And we don't mean that the windows have no frame: we mean the entire pillars are incorporated into the doors themselves, so that when you open the doors there's no encumbrance to loading and unloading of passengers and cargo alike.

Motivation is provided by a 1.0-liter EcoBoost engine, with Duratorq diesels also on offer. After its unveiling in Geneva, the new B-Max will go on sale at dealers across Europe later this year. Follow the jump for the full press release and click the thumbnails below to view the pair of images released thus far in high resolution.
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Ford's All-New B-MAX to Showcase Unique Design and Unrivalled Technology at Geneva Motor Show

- Ford President and CEO Alan Mulally will debut production-ready version of all-new Ford B-MAX at the 2012 Geneva Motor Show in March
- B-MAX's ingenious design and unrivalled technology sets new benchmark for smart, compact, city-friendly cars
- Highlights also include class-leading load-space, high-quality craftsmanship and materials, as well as advanced new engines

COLOGNE, Germany, Feb. 1, 2012 – Ford will throw open the doors to its all-new production-ready B-MAX compact multi-activity vehicle when it takes a starring role at the 2012 Geneva Motor Show in March.

Ford President and CEO Alan Mulally will be in Geneva to unveil the new B-MAX, which promises to set new standards with its unique design and best-in-class technological features. Its return to Geneva, in full production form, comes just a year after the concept was unveiled at the Geneva show.

"The B-MAX combines an exciting, innovative design with features that only previously have been found in bigger cars," said Stephen Odell, chairman and CEO, Ford of Europe. "It's a brand new car that responds to the needs of an increasing number of customers who want much more from their small cars."

Bringing the B-MAX to production demanded a new approach to door construction, which has resulted in wide-open access for drivers, passengers and luggage; with the center pillars integrated into the doors themselves. The B-MAX also will deliver superior craftsmanship and high quality materials rarely found on an affordable compact car, together with flexible-seating and class-leading load-space.

Ford's new 1.0-litre EcoBoost petrol engine, with its advanced combination of power and efficiency, will be available on the B-MAX, as will Duratorq TDCi diesels. The Ford B-MAX goes on sale in Europe later this year.

Ford Information


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