More recently, the meme has been slathered with sex appeal to attract even more eyeballs. There's this well-known example, plus someone on YouTube who just has pretty girls ride shotgun as he takes them for a ride.
We like it best when the passenger's reaction is honest and unscripted, though. Like this example, in which a son takes his father for a ride in his pride and joy: a 530-horsepower Toyota MR2. Shot back in 2010, it's not new, but we'd never seen it before and still get a kick out of the father's response.
Take a trip with Dad after the jump to see for yourself.