The newest Ford Mondeo has the looks to compete in any market. For citizens of the UK, pricing looks pretty affordable too, ranging from £14,995 to £24,195. Even with the dramatic makover, the price of the Mondeo actually drops by £300 versus the previous model. Ford's European midsize everything-mobile comes as a saloon, estate, and hatchback and has plenty of engine choices too. Buy a Mondeo and you can go from 1.6 litres and 110 hp all the way up to the range-topping 2.5T with 220 hp. Of course you can get a diesel too, and at only £18,395.
The £14,995 to £24,195 may sound like very attractive pricing for the Mondeo, but in US dollars it's more like $29,436 to $43,571. Big difference. The Mondeo gets its official unveiling at the Geneva show in March, but in the meantime, check out the press release after the break.
FORD ANNOUNCES PRICING FOR NEW MONDEO
All-new Ford Mondeo launched in the UK June 2007
Model for model £300 below outgoing model
On the road prices range from £14,995 to £24,195
More standard features and impressive list of optional equipment
Four specifications: Edge, Zetec, Ghia, Titanium X and three bodystyles - saloon, hatchback and estate.
BRENTWOOD, Essex, 26 February, 2007 -- Prices for the all-new Ford Mondeo have been revealed today. They start at £14,995 (RRP on the road) for the Edge 1.6-litre 110PS five-door and rise to £24,195 for the 2.5T 220PS Titanium X estate. On average the new Mondeo is priced £300 below the outgoing equivalent models
The all-new Ford Mondeo also benefits from £700 worth of added equipment across the range including: Electronic Stability Program (ESP), Thatcham Category 1 Alarm, ISOFIX child-seat fixings, steering wheel controls for the key vehicles technologies, driver's knee airbag, 'follow me home' lighting and unique to Ford – Easyfuel. This clever new feature prevents drivers putting petrol into a diesel powered car or vice-versa. It is estimated this accidental mis-fueling affects over 150,000 UK drivers every year.
The Edge replaces the LX series and in addition to the new standard equipment, the Edge also boasts - air-conditioning, cruise control, leather steering wheel, CD stereo with MP3 connection socket seven air-bags, ABS with Electronic Brake Assist (EBA), power front windows, remote central locking, quick clear heated front windscreen, power and heated door mirrors.
Zetec prices range from £16,695 for the 1.6-litre 125PS saloon and hatchback to £20,745 for the 2.0-litre TDCi 130PS estate. Over the Edge's specification the Zetec adds 16-inch alloy wheels, front fog lights, air conditioning with dual EATC, leather gear knob and power rear windows with global window open/close. The most popular derivative is expected to be a Zetec five-door 140PS TDCi diesel which will be priced at £18,395.
Ghia prices range from £18,445 for the 2.0-litre 145PS saloon to £22,195 for the 2.5 220PS estate. The Ghia is a statement of classic luxury with a host of premium features over the Zetec including 17-inch alloy wheels, automatic headlights and rain-sensing wipers, power fold door mirrors, a Sony stereo with six CD in-dash auto-changer and 'submarine' lighting.
At the top of the range the Titanium X series emphasises modern technology with a contemporary interior including full Alcantara/leather trim. The Titanium X also offers "Ford Power" start button, adaptive front lighting with cornering lights, blue tinted glass and the new Ford "Convers+" premium instrument cluster with a 256 colour display - Ford's signature HMI technology. Prices for the Titanium X range from £21,245 for the 1.8-litre TDCi 125PS five-door to £24,195 for the 2.5 220PS estate.
The option list is also extensive, allowing complete personalisation of the car. Key options include full screen satellite navigation, tyre pressure monitoring system, sport suspension, integral rear child seats, and a sliding load-floor on the estate with a maximum load capacity of 200kg, front and rear parking sensors and rear seat DVD entertainment with integrated head-rest screens.
One further significant option for the all-new Ford Mondeo is Bluetooth with voice control; this allows a driver to stay in complete control of the car while accessing a mobile phone. This system also allows drivers to change the temperature control and audio settings via voice commands, and this option is available for only £150.
The all-new Mondeo is available to order from March - three months ahead of its launch date. Full pricing details are enclosed with this release
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Ford new releases and high-resolution photographs are available
on the Ford Motor Company media website (http://media.ford.com)
Contacts: Fiona Pargeter Sarah Pope
01277 252936 01277 252957