• Feb 3, 2010
2011 Kia Sportage – Click above for high-res image gallery

When Kia introduced the original Sportage in North America in the early 1990s, the best thing it had going for it was a low-ball price. There was nothing particularly compelling about the way it looked or drove, though it was at least passable on both counts. When the Geneva Motor Show opens up next month, the third-generation Sportage will finally bring the compact crossover to the head of the class in appearance.

Looking like a 5/8-scale version of the recently introduced Sorento, the new Sportage incorporates the Peter Schreyer-penned Kia design language in an an aggressive looking package that should stand out among the Escapes, Rav4s and CR-Vs of the world. The new model is longer, lower and wider, but Kia hasn't released any other details yet.

We expect that the Sportage will have the same 2.4-liter inline-four found in the new Hyundai Tucson when it arrives Stateside this fall, although other markets will get a range of gas and diesel power options from which to choose. Full press release after the jump.



[Source: Kia]
Show full PR text
World premiere for all-new Kia Sportage at Geneva

Bold, athletic and sporty all-new Sportage to make its world premiere in March 2010
Marking a shift in design direction for the popular SUV

(Seoul) February 3, 2010 – The all-new Kia Sportage crossover will mark a dramatic shift in design direction for the brand's popular SUV when it makes its world premiere at the Geneva Motor Show on 2 March.

Embodying Kia's newfound visual dynamism, the new Sportage is a fresh, bold, athletic and sporty design that successfully blends the key features of an SUV – the commanding driving position and heightened sense of security and raised ground clearance – and envelopes them in a sleek and urban-friendly design with global appeal.

Longer, lower and wider than the previous generation model, the new Sportage will offer more space for people and cargo, with an improved ride quality thanks to a longer wheelbase.

The all-new Sportage crossover will be available at Kia dealerships later this year, with a range of highly competitive diesel and gasoline engines.

The world premiere of the new Sportage will take place on 2 March (8:45AM, CET) at the Kia Stand (No. 6441) in Hall 6 at the Geneva International Motor Show.


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  • 52 Comments
      • 4 Years Ago
      Kia is a very compelling buy.

      1. soul - best looker among cute ute.
      2. sorrento - solid competitor
      3. forte, forte Koup - very nice little car
      4. Cadenza - best looking sedan IMO. it looks even better than sonata exterior wise
      5. Optima - looks good, but not great. New one is coming soon
      6. sportage - looks fantastic


      Kia is getting better and better. get rid of amanti, re design sedona, and they will be solid top to bottom. and no big SUV please. they aren't ready for that yet.



      • 4 Years Ago
      I agree with the VW Golf comparison. I think it has to do with the shapes used on the grill and lower front fascia. More importantly, though, I agree that this looks much, much nicer than the new Sorento. Some of the styling elements, which are lost or missed on the Sorento, really pay off here and make this thing much more attractive. The Sorento reminds me far too much of an early-90s Honda Passport..or something like that. The shapes just work better here. The details too!

      I'm hoping the global Kuga/Focus, when it arrives in 2012(?), can beat this in terms of style and aggressiveness for a small SUV package.
      • 4 Years Ago
      I don't think LED DRLs are a gimmick. They're highly-effective at what they're designed to do: be seen during the day, and get your attention. LEDs are the future because they're highly-reliable and getting cheaper all the time. Haven't you noticed how effective cars with rear LED signals are at being seen? They turn on/off precisely and quickly, plus they enable much more variation/originality in array design, because they're so small (individually). Now, they've become bright enough to be used up-front as well.

      I say, get used to them!
      • 4 Years Ago
      Looks fantastic.
      • 4 Years Ago
      It looks like a meld of current KIA design and a VW Tiguan. It looks amazing!
      • 4 Years Ago
      The difference between Hyundai and KIA in terms of gas Mileage is this. KIA will get more power standard. Hyundai will get outstanding MPG standard. The most fuel effcient Hyundais will be the cheapest trim they offer the most fuel efficient KIAs will be the most expensive trim they offer.

      KIA=Performance comes Standard-extreme Fuel Economy optional

      Hyundai=Extreme Fuel Economy comes Standard-performance optional

      You pay significantly extra to get 35 MPG in Forte, but you get 36 MPG standard in Elantra. That's how its going to be for now on.
      • 4 Years Ago
      They pretty much got me at diesel!

      And the Sorento-like look is also a huge plus!
      • 4 Years Ago
      How to decide between Tucson and Sportage:


      1. This will believe it or not share the 1.6L 176 HP GDI Turbo going into Next gen Accent SE, and Next Gen Elantra Blue in many markets as the base engine, however the 2.4 might be the base for US/Korean market only. It will get the 2.4 from the Tuscon, but unlike the 176 HP Tuscon, THIS WILL GET THE V6 MODEL TOO!!!! Most likely the 3.6 Lambda Engine Found in Genesis Sedan and Coupe that puts out There will also be a 2.0 Liter engine as well.

      2. . As I have said the interior in the Hyundai will be more upmarket than this. Tuscon is a $21K-$28K product, Sportage will be a $16-$24K product. Hyundai is the Mass Market Upmarket "Aspirational" Company, KIA is the Mass Market Sport and Performance Company for now on.

      3. Sportage will have sportier suspension than Tuscon.

      4. Hyundai=Fuel Economy, KIA=Safety

      5. Hyundai=Slowly but surely Working its way to be seen as a legitimate luxury company, KIA=working its way to be a legitimate replacement for Toyota focusing on Ultra Extended Reliabiity.

      6. Tucson drives more ike a car, Sportage will drive more like a truck



      You Decide on your tastes
      • 4 Years Ago
      Am I the only one who sees hints of the new Golf/GTI in there? In any case, looks sharp. Kia and Hyundai have recently both been giving me very compelling reasons to hand them my hard-earned cash.
      • 4 Years Ago
      This will be a cheaper than the Tuscon on the interior front. What KIA is our Toyota competitor, they are going to be much cheaper than Hyundai for now on. The Cheapest Tuscon with Auto is $21K (Same Price as Santa Fe Sized 2011 Sorrento)

      This will be more like in the upper 16s lower 17s to start. This will get more buyers than Tuscon based on price, which is quite fine becuase the money goes right to the same place, eh.
      • 4 Years Ago
      Can't wait for the interior pics
      • 4 Years Ago
      Wow, good job Kia! Both Hyundai/Kia are like butter... they're on a roll baby
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