
Acura wants you to imagine what the corporate bigwigs will be driving in 2020. They're answer comes in the form of the "Advanced Sedan Concept," straight from Acura's own LA-based design team.
When the concept was initially uncovered, our first reaction was shock and amazement, followed by a touch of nausea. Once we got past the distinctively un-Acura like front clip, we started warming up to the concept behind the concept. But overall, there seems to be too many nautical cues for our tastes. The combination of high creases flanking both sides of the front fenders and the boat-tail rear end give new meaning to the term "land yacht." The high beltline may thrill buyers at the turn of this millenium, but we're unsure if it will stir emotion in 20 years time.
Have we seen the future? Acura would like us to think so, but we're not entirely convinced.
More pics and the press release are posted below the fold.
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PRESS RELEASE
Acura "Advanced Sedan Concept" Debuts at Los Angeles Auto Show
LOS ANGELES, Calif. November 29, 2006 – The Acura "Advanced Sedan Concept" made its world debut today at the 2006 Los Angeles Auto Show. Created by Acura's Los Angeles-based advanced design team, the concept features a modern, powerful exterior while retaining an ultra luxurious feel.
"The Advanced Sedan Concept illustrates Acura's commitment to modern design and cutting-edge style," said John Mendel, senior vice president, auto operations. "With our advanced design team taking a significant role in shaping future vehicle design, we can expect upcoming products to reflect this progressive, forward-thinking styling."
The Advanced Sedan Concept is the purest expression of advanced design, performance and luxury, highlighted by its powerful, wide stance and deeply sculpted surfaces. The primary goal of this design study was to create a sophisticated, refined sedan with a mysterious presence.
The concept's generous exterior proportions suggest that a large, powerful engine lurks beneath the surface. The exterior lines reveal a sheer, sculpted lower body contrasted with a taut, architectural cabin. Although ultra-modern in its design, the concept retains the classic silhouette associated with a flagship sedan.
Low to the ground, the concept is anchored by large 22 inch front and 23 inch rear tires which are mounted to custom billet-machined, polished aluminum wheels. Powerful brake discs and calipers accent the wheels and large ducts direct cooling air to the components. Bold wheel arches and flares add to the concept's muscular appearance.
The sleek, compact cockpit nestles atop the sculpted body and flows from hood to trunk. For a unique panoramic view, the roof is constructed entirely of tinted glass that shades the occupants while still connecting them to the outside world.
"We wanted to capture the essence of an ultra luxurious sedan but give it a striking, mysterious presence to create a vehicle with a dual personality," said Dave Marek, chief designer, Honda R&D Americas, Inc. "The concept echoes this quality with its clean exterior lines, a wide, stance, high performance cues and key luxury accents."
The hood is accented with pronounced character lines that culminate in the aggressive five-sided grille, which contributes to the sedan's bold presence. The commanding grille is constructed of polished aluminum and features a cut crystal Acura emblem. The narrow headlights also double as air intakes and are positioned low on the bumper, further enhancing the sedan's already commanding 79.5 inch width.
"The front of the sedan communicates power and luxury," explains Marek. "The pronounced hood and large grille communicate performance, while the jewel-like Acura emblem captures the essence of pure luxury."
In the rear, the Advanced Sedan Concept has a flush mounted rear bumper with the high-mounted stop lamp integrated into the center break of the trunk. The jeweled taillights are pushed to the outer edge of the bumper to further enhance the vehicle's wide and low appearance, while integrated dual exhaust outlets complement the sedan's performance-oriented style.
During the past decade, several Acura vehicles have been designed and developed in the U.S. including the award winning MDX luxury SUV, the innovative TL performance luxury sedan and the all-new RDX turbocharged crossover SUV. Acura will continue the expansion of its U.S. design capabilities with the addition of a dedicated Acura Design Center that will open next year in Torrance, Ca.













Reader Comments (Page 1 of 4)
Anthony Rivers @ Nov 29th 2006 7:41PM
That is the sedan version of the MDX taken to extreme.
Mike @ Nov 29th 2006 7:46PM
I have to say, that's pretty much awesome. Extreme, yet tasteful. Wow.
I might flatten out the front a little bit.. but it looks pretty amazing.
Master Blaster @ Nov 29th 2006 7:48PM
That is the most hideous thing I have ever seen. Even worse than the current offerings from Acura. What a waste of sheetmetal.
BOB @ Nov 29th 2006 7:49PM
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EASIER TO PICK??
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8189720 @ Nov 29th 2006 7:50PM
It looks like it was designed by the Chineese. Oh well, at least it's smiling.
bmw122487 @ Nov 29th 2006 7:51PM
That thing is FUGLY!!!!, its looks like its the size of the cadillac 16 concept, only unlike the 16, it is ugly from every angle, japan may make well built cars but only the europeans and americans can build style and soul into a car, not a ulgy appliance!!
Mike @ Nov 29th 2006 7:54PM
#6 bmwfanboi -
SOUL?!
Run an S2000 against a Sebring and come back to earth. Heck even the Z4 and SLK don't have much soul.
bmw122487 @ Nov 29th 2006 8:04PM
"mike"S2000 doesn't stir my soul, it revs to high and is slower than the slk 350 and z4, sebring is a piece of shit though i will cut you that. Japan makes cars'excluding SKYLINE,SUPRA,G35" that are nice but are as exciting as toasters, they are just rip offs of other cars ie, Lexus ls 430=s class mercedes, is350=3 series knock off, just on offensive knockoffs, the mustang for instance is a horrible car but is has that it factor that makes you smile when you drive it. and i love what GM has done with the Z06, put that against a acura NSX......
Steve C @ Nov 29th 2006 8:09PM
What the h*ll!! It looks like the designers pole-axed the middle of the hood and were on crack while the rest of the car was designed. Who at Acura signed off on this monstrosity? 1st year students at any of the design studios could have done a better job. It seems the Pontiac Aztec has been reincarnated along with a hefty dose of LSD.
Robert Evans @ Nov 29th 2006 8:14PM
Wow, I see alot of Batmobile and Buick in that wierdness. I hope this is not the direction for Acura.
John P. @ Nov 29th 2006 8:18PM
The Pontiac Aztec was a step up from this, wait, make that a whole Aztec temple of steps above this steaming piece of,...
Really, design studies are nice, and this one is a perfect example of how not to build a car. ouch.
DarkKnight67 @ Nov 29th 2006 8:22PM
We have a new winner in the Fugly sweepstakes.
EGS @ Nov 29th 2006 8:29PM
"the batmobile lost a wheel..."
and ran into a tree.
Driver X @ Nov 29th 2006 8:29PM
Acura builds a 300C!
Cervus @ Nov 29th 2006 8:47PM
My first thought when I saw this design was:
"Did Acura hire some Geeley/Chery engineers?"
Ye gods, what an ugly brute.
W L Simpson @ Nov 29th 2006 8:50PM
that,s a rebadged 09 Caddy
Hamud @ Nov 29th 2006 8:52PM
Guess the designer watched Transformers for too long.
I can't believe that someone really lost his time designing (if this can be called so) this car. More unbelievable is that someone also lost his time producing this POS.
Hondfan @ Nov 29th 2006 9:04PM
You guys are having a cow over nothing. It's a "concept" car. That's it. You WON'T be seeing this in production form. On that note, the car is fugly.
Jeff @ Nov 29th 2006 9:11PM
Acura's bringing nasty back!
RT @ Nov 29th 2006 9:24PM
Wow . . . . that's . . . um . . . scary. If this is a glimpse of what the new, independent Acura design studio is going to be putting out, I say torch the whole idea of a separate studio.
And while I hate comparing design cues on cars, doesn't the rear of this, um, 'car'look like an inflated version of the first generation ('97-'99) Acura CL coupe's rear? It even has the hard vertical crease that the CL had.