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Companies are resorting to
amazing gimmicks to attract attention to their products.
Following in the vein of the free
Ferrari with purchase of a $654,000 home, real estate company DAMAC Properties is offering a free Jaguar X-Type to
buyers who sign for a studio or one-bedroom apartment in one of its luxury developments. Purchase a two- or
three-bedroom unit and get a Jaguar S-Type. Purchasers of a duplex or penthouse can look forward to an XJ waiting in
the garage.
But for buyers who buy an entire floor? Ten X-Types.
The offer runs this
year during the 11th Annual Dubai Shopping Festival (January 4th though February 4th). Yes; that’s the
Emirate of Dubai, UAE, in the Middle East. But what a great ride for that summer home, eh?