Charger a big hit with hip-hop crowd

The 300C was the darling of the hip-hop world last year. But such fashion tends to have a shelf life of months, if that, and it’s good for Chrysler that the Dodge Charger seems to have taken its place. While virtually nothing will top the surrealism of Snoop Dogg’svoicemail to Dieter Zetsche, 50 Cent did put it a request for the first Charger off the line (a request that was granted). Expect to see the car in several videos over the next few months, and the Ying Yang Twins will place it in a TV ad for their new album. Chrysler says that they “aren’t going to try to stop this from happening”, but it’s not clear if this is a marketing move or just a smart self-defense strategy.

By eric@bryantperformance.com
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The 300C was the darling of the hip-hop world last year. But such fashion tends to have a shelf life of months, if
that, and it’s good for Chrysler that the Dodge Charger seems to have taken its place. While virtually nothing will top
the surrealism of Snoop Dogg’s voicemail to
Dieter Zetsche, 50 Cent did put it a request for the first Charger off the line (a request that was granted).
Expect to see the car in several videos over the next few months, and the Ying Yang Twins will place it in a TV ad for
their new album. Chrysler says that they “aren’t going to try to stop this from happening”, but
it’s not clear if this is a marketing move or just a smart self-defense strategy.