Jesse Jackson is asking GM to establish an emergency fund to be used for recapitalization, bridge loans, market development, and technical assistance for minority dealerships. Jackson's request comes at a time when GM is suffering from declining market share and an uncertain financial future. The National Association of Minority Automobile Dealers (NAMAD) reported GM ended 61 franchise agreements with minority dealers in the first half of 2005.

According to NAMAD's 2004 dealer census, 774 of 15,374 General Motor franchises were owned by minorities and put GM in 12th place in overall percentage of minority owned franchises. The first place franchise was MINI, with 8.11% of their franchises minority owned.

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