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Brad Benson is used to drumming up publicity. The former New York Giants offensive lineman owns the Mitsubishi and Hyundai dealership in South Brunswick, New Jersey, that bears his name, and has for the past several years upped his business' profile by airing a series of radio ads that sound more like talk shows.

Back in 2003, he publicly offered Saddam Hussein a new car if he left Iraq. The late dictator never took him up on the offer, so Benson probably never thought he'd get called on most recent radio appeal either. He was wrong.

When the controversy surrounding Terry Jones was at its highest, Benson went on the air and offered the Florida pastor a free Hyundai Accent provided not to burn the Quran as planned in protest of the Ground Zero Mosque project. Following a public outcry that included personal appeals made by President Obama, Defense Secretary Robert Gates and General David Patraeus, Jones ultimately decided against the controversial book burning.

A few weeks after the controversy subsided, Benson was surprised to get a phone call from one of Jones' representatives inquiring about when and how he could collect the car he was promised, a 2011 Hyundai Accent worth $14,200. Jones reportedly plans on donating the car to a center for battered Muslim women, and after initially contemplating reneging on the offer or leasing Jones the car for a year, he has decided to make good on his offer.

Ultimately, the publicity surrounding the issue may bring Benson more customers to offset the cost of the car.

[Source: Associated Press via The New York Times | Image: Brad Benson Hyundai]


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  • 36 Comments
      • 4 Years Ago
      Maybe Brad should be worrying about getting better salesman instead of his stupid publicity stunts.

      In 4 years ago I went to their dealership and delt with one of the senior salesman. Told him what car and color I wanted (new 06 Mitsubishi Evolution IX MR Edition), never called me back...a week later I baught the car at one of there competitor's dealerships. And the funny thing, we never even discussed pricing beforehand, just options & color.

      Last year, gave their dealership a try again and I told the saleman(different person) I was dealing with that I wanted a new '10 White Evolution X GSR and I told them that I needed a call back within 4 days(more than enough time to locate a car). Never got a call. That weekend I baught my new '10 White Evolution X GSR at their competitor dealership (Bell).
      Again, like my previous visit...never discussed pricing, just color and options.


      Like I said before, maybe Brad needs to be worrying about other things going on in his dealerships.
      • 4 Years Ago
      "A few weeks after the controversy subsided, Benson was _surprised_ to get a phone call from one of Jones' representatives ..."

      Strange comment. Why would he be surprised? He's the one who made the offer.
      • 4 Years Ago
      The Media gave him to much attention, which is sad, he just wanted to make is church bigger.
      • 4 Years Ago
      Here's your tolerance. "Koran X:XXX"
      This is THEIR bible!!

      "Slay the unbelievers wherever you find them.” Koran 2:191

      “Make war on the infidels living in your neighborhood.” Koran 9:123

      “When opportunity arises, kill the infidels wherever you catch them.” Koran 9:5

      “Any religion other than Islam is not acceptable.” Koran 3:85

      “The Jews and the Christians are perverts; fight them.” Koran 9:30

      “Maim and crucify the infidels if they criticize Islam” Koran 5:33

      “Punish the unbelievers with garments of fire, hooked iron rods, boiling water; melt their skin and bellies.” Koran 22:19

      “Do not hanker for peace with the infidels; behead them when you catch them.” Koran 47:4

      “The unbelievers are stupid; urge the Muslims to fight them.” Koran 8:65

      “Muslims must not take the infidels as friends.” Koran 3:28

      “Terrorize and behead those who believe in scriptures other than the Qur’an.” Koran 8:12

      “Muslims must muster all weapons to terrorize the infidels.” Koran 8:60

      Wake up! YOU ARE THE TARGET
        • 4 Years Ago
        In addition,

        *Christians will be burned in the Fire. 5:72

        *Unbelievers will be tormented forever with fire. When their skin is burned off, a fresh skin will be provided. 4:56

        *Those who disbelieve in the revelations of Allah have no hope of mercy. For such there is a painful doom. 29:23

        *Life for life, eye for eye, nose for nose, ear for ear, and tooth for tooth. Non-muslims are wrong doers. 5:45

        *Those who oppose Islam will be slain with a fierce slaughter. 33:60-61

        http://skepticsannotatedbible.com/quran/int/long.html
        • 4 Years Ago
        Where did you get your 'cut-and-paste' message? They need to check their accuracy (or honesty). Most of these "quotes" are blatant fabrications.

        For the few that are truly quoted from mainstream translations, the dishonesty is in the cut job. The easiest thing to do to start and gain some context is to read the rest of the words around these "quotes." Consider the first quote here for example, the verse before it states:
        "Fight in the way of Allah against those who fight against you, but begin not hostilities. Lo! Allah loveth not aggressors." (2:190)
        http://www.usc.edu/schools/college/crcc/engagement/resources/texts/muslim/quran/002.qmt.html
      • 4 Years Ago
      You're all missing the point here: Terry Jones just wants a less controversial burn. Instead of burning the KORAN, why not just burn KOREAN rubber? Keys, please!
      • 4 Years Ago
      I live in South Brunswick O.o...and from the looks (and sounds) of it, Mr. Benson does very well
      • 4 Years Ago
      I wonder whether the mosque will get built there anyway. There seems to be a lot of pressure to have it moved.
        • 4 Years Ago
        its funny because there is a fairly large Mosque maybe half-mile down rt.1 from Benson's dealership
      • 4 Years Ago
      Wish he would of burned it.
        • 4 Years Ago
        Is it just a coincidence that the racist comments are almost always filled with grammatical errors?
        • 4 Years Ago
        Idiot!
      • 4 Years Ago
      Funny how those that are so quick to call people like Jones a racist, bigot, intolerant, whatever... whenever the Muslims (extremists, whatever politically correct term you want to call them) chant "Death to America", burn the U.S. flag, the bible, our president in effigy... where are YOU? Why is it no one ever says BOO about that?

      Oh wait, I forgot - it's because of US, the U.S., that they are they way they are. They're completely free to express their religious intolerance and hate as long as it's against America, then I guess it's perfectly OK... gimme a break.
        • 4 Years Ago
        Dude, if you're not used to the US having a big "kick me" sign plastered all over it by now....oh, what's the use? Forget it.
        • 4 Years Ago
        If you justify irrational behavior with the excuse that another person has behaved irrationally, all you have done is given justification for everyone to behave irrationally. How does that help?

        Terry Jones can do whatever he wants within the limits of the law, I don't care. However, I won't justify his bad behavior. It is simply unfortunate, that as an American, anyone would mistake his beliefs for mine. Even more unfortunate, is that many agree with him.
        • 4 Years Ago
        They don't burn religious texts, even the most extremist and uneducated people know not to touch religious texts whether they agree with it or not, and Muslims will not burn the Bible or the Torah.

        As for what people do outside of America, what they do doesn't justify the ignorant acts we do. You don't fight ignorance with ignorance...its very simple.

        • 4 Years Ago
        You are 100% right Yankee. Where is the outrage in those cases? Only if you are white, a male, or Christian can you get dumped all over and the P.C. police in the media does nothing. All groups of people should be afforded equal protection and it does not happen.

        On the topic of radical Islam, the moderate Muslims have done NOTHING to help bring these people to justice. In fact, there is a prevailing "turn a blind eye" attitude in the Muslim world towards the radicals bent on violence and murder. They are more interested in seeing their cause advanced than true justice and peace.


      • 4 Years Ago
      LMFAO Really? Brad Benson Hyundai? Look I love the Giants to death but the prices, even on the used cars there, ARE RIDICULOUS. I'll never forget going there with a friend that was looking for a car. I took a look at a Crossfire there that had 72k miles on it and the price was a good 3x more than it should have been.

      --RS
      • 4 Years Ago
      I would have burned the BOOK!!
      • 4 Years Ago
      Pray tell, where might this center for battered Muslim women be? Do they segregate them from other battered women's shelters now? Oh, well, I guess Jones and Benson both win here -- they get to keep their names in the press for a few days.
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