Busted…Again
As if there isn’t enough AI slop littering the internet right now, companies are increasingly relying on generated images rather than letting actual creatives do the work. One such automaker is Stellantis, and it was caught using bad AI yet again.
Getting caught once is embarrassing enough. A few months ago, Dodge and RAM posted ‘throwback’ photos of their vehicles on their socials, and it was obvious from the start that AI had been used to create the images. Indeed, the Dodge Neon SRT-4 and Ram in the post were accurate depictions of the cars… if they were described over the phone. It’s as if Dodge didn’t have a massive photo archive to draw on for the images.
This time around, it’s Ram’s merch that’s come under fire. It has since been taken down, but not before screenshots were taken. It’s yet another reminder for Stellantis that the internet never forgets and that there will always be receipts of embarrassing moments.
Stellantis/Instagram
The Ram that Isn’t a Ram
Spotted by Motor1, the AI-generated Ram merch in question shows one of its pickups on a T-shirt. While it does say “Ram” on the pickup, the model appears to be a midsize pickup of Japanese origin.
No, your eyes aren’t deceiving you. That is, indeed, a Toyota Tacoma. The funny thing is, it’s not even the current generation of the country’s best-selling midsize pickup. The mistake is so glaringly obvious that you probably didn’t notice the missing ten stars on the flag. Maybe the Carolinas, Virginias, and Dakotas (not the Dodge or the Ram kind) were each consolidated into a single state. In fairness, though, the 13 stripes representing the original colonies are accounted for here.
Ram
But Wait, There’s More
Before the item was pulled down, it was selling for $29.95. We’re genuinely curious if anyone has ordered the shirt with the Ram Tacoma. If anyone did, we’d love to know if the actual product will have the gaffe proudly displayed at the front.
The Autopian also saw another item that featured the Japanese pickup built in Mexico with an American name. It’s a four-foot banner for the buyer to display proudly wherever they go. The aforementioned pickup is there, and we’re glad to report that the 13 stripes are present. But to make up for the lack of stars in the shirt, the banner has 54 of them.
Like the shirt, the banner with extra stars is no longer listed. Hopefully, Stellantis as a whole learns its lesson this time around. If not, well, the internet is ready to call it out.
Ram
About the author
Anton Andres
News Editor