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DaimlerChrysler is a wee bit closer to putting some retro muscle into its lineup with the Dodge
Challenger. Automotive News hit up Chrysler Group’s executive VP for global sales and marketing, Joe
Eberhardt, for a few answers regarding the pony car, and Eberhardt says that the company may have come up with a viable
business plan for production.
As expected, the plan involves building the car on the Magnum/300C/Charger platform, which would require
a small expansion in production. Price point for the niche vehicle would come in above the mass-market Ford
Mustang, and whereas the Mustang only sells V8s in about 30 percent of its vehicles, Dodge would offer V8s in all or
almost all of its Challengers.
[Source: Automotive News via Autoweek]