Acura teases mysterious ADX SUV—will it take on the luxury giants?

Acura’s latest reveal of the ADX SUV has sparked questions—can it compete with the best in the luxury SUV market?

Senior Editor, Autoblog
2025 Acura ADX Teaser Rear End
2025 Acura ADX Rear EndAcura
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The arrival of the 2025 Acura ADX was teased once more in a press release today as the company’s upscale entry into the premium compact SUV segment. In a few mysterious shots, we’re introduced to a panoramic moonroof, ventilated front seats, and a Bang & Olufsen audio system with what appear to be A-pillar tweeters and headliner speakers, similar to the setup in the Genesis G90.

Both front and rear seats feature blue accent piping running across the bolsters, which hints at customization options meant to color-coordinate the interior with the exterior. Perhaps the ADX will be available in some form of a two-tone color scheme.

2025 Acura ADX Teaser Seats
2025 Acura ADX Ventilated Seats

Acura

Where does the ADX fit in Acura’s current lineup?

Acura’s three-letter SUV lineup currently includes the RDX, MDX, and ZDX EV. The RDX represents the brand’s compact luxury crossover SUV, while the MDX occupies the mid-size luxury crossover SUV category. The ZDX shares a similar size with the MDX but is fully electric.

The upcoming ADX is intended to be the Integra’s bigger brother, giving customers an easy gateway into “the Acura performance lineup.” That goal might suggest the possibility of the ADX getting a Type S version like the current Integra. Or perhaps Acura will equip it with the 200-hp turbocharged 1.5-liter four-cylinder engine from the Integra.

2025 Acura ADX Teaser Bang & Olufsen Speakers
2025 Acura ADX Bang & Olufsen Speakers

Acura

Acura’s appearance package is the only confirmed ADX design detail

It is confirmed that the upcoming SUV will receive the A-Spec trim like its MDX and RDX siblings. This optional package adds sportier interior and exterior details, such as more aggressive body panels, larger wheels, Alcantara-trimmed seats, and paddle shifters.

Design-wise, the ADX remains shrouded in mystery. The single rear shot provided shows taillights that look remarkably similar to those on the MDX and ZDX. There also appears to be an additional spoiler below the rear window, possibly as part of the A-Spec package.

2025 Acura ADX Teaser Panoramic Moonroof
2025 Acura ADX Panoramic Moonroof

Acura

The Acura ADX will face tough competition from European brands

Upon release, the ADX will face stiff competition from the likes of the BMW X1, the Mercedes-Benz GLA-class, and the Volvo XC40. Acura will likely need to undercut its European rivals on price, which—based on the RDX’s $44,700 starting MSRP—could put the ADX’s base price below the $40,000 mark. The cheapest of these European competitors is the Volvo XC40, which starts at $41,945.

The Acura ADX is expected to launch in North America later this fall. We’ll keep you updated as more information becomes available.

About the author

Gabriel Ionica

Senior Editor, Autoblog

Gabriel Ionica is an automotive writer whose passion for cars began in Romania with the Dacias of the Eastern Bloc. A professional writer for eight years, he transitioned to the auto industry with DRIVETRIBE and has since contributed to specialized publications including Petrolicious, Hyman Ltd., and Cavallino Classic. His work is informed by a global perspective on car culture and grounded in the hands-on experience of owning and restoring classic vehicles. He now resides in Northern California.