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The marketing/PR folks over at MB USA must have been working
overtime. First, it was the Rolling Stones tour
sponsorship along with the “Rock the R” sweepstakes. And now, MB has teamed up with Saks Fifth Avenue’s KEY TO
THE CURE to raise over $1 million for women’s cancer research through sales of specially designed Signature
Edition R-Class featuring pewter metallic exterior paint and black interior with suede seat inserts among other
things. Supporting a good cause while elevating brand image – Brilliant.
Thanks eMercedesBenz for the tip.