Lexus bolts to launch RX-330 "Special Services Campaign"

Toyota’s ‘Special Services Campaign” almost sounds like something owners vie to be accepted into. One can’t help but picture some sort of exclusive concierge service for high-end buyers. Well, that or some kind of top-secret covert-ops initiative launched from deep within the Pentagon.

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Toyota’s ‘Special Services Campaign” almost sounds like something owners vie to be accepted
into. One can’t help but picture some sort of exclusive concierge service for high-end buyers. Well, that or some kind
of top-secret covert-ops initiative launched from deep within the Pentagon.

The reality, however, is somewhat more prosaic. It’s a Toyota/Lexus market-speak euphemism for ‘recall.’ In this
case, the Japanese automaker is issuing a SSC for around 3,900 Lexus  RX-330’s from early in the 2004 model
year.

The recall SSC involves the seat belt anchor bolt for the rear, left-side passenger buckle, which
might not have “sufficient strength” (does this mean said hardware is side-specific?). The action comes
after a single complaint of substandard anchor bolts.

Lexus will begin notifying owners of affected vehicles soon via first-class mail, with nary a concierge or
covert operative in sight.

[Source: Toyota via PRNewswire]