Who knew the Toyota Avalon could be so... sporty? SEMA isn't just about tuning no-brainers like the Ford Mustang and Scion FR-S, it's about showing what's possible for a wide variety of cars, even seemingly geriatric machines like the big Avalon.

But remember, Toyota is seriously considering a sportier version of its Avalon flagship – we first brought you this news earlier in the year. And while these SEMA concepts aren't intended for production, nobody is ruling out that something very similar might make it to showrooms in the near future.

The stealth Avalon you see above is the DUB Edition, rolling on 22-inch matte black wheels and featuring a completely de-chromed exterior with blacked-out elements. The DUB Avalon doesn't offer any tweaks to the 3.5-liter V6, but behind that tinted glass is a totally black interior with suede accents on the seats and many of the touchable surfaces.

Moving on, Toyota has brought a TRD Edition Avalon that uses plenty of parts from the company's in-house tuning catalog, and showing that even hybrids can be sporty, the Avalon HV gets a meaner, sleeker look. Have a look at all three in the attached galleries.


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    • 1 Second Ago
  • 9 Comments
      Rexxer
      • 2 Years Ago
      hah, they write an article about the fusion being ugly then nothing but praise for this UGLY thing? Sleek new Ford Fusion gets hit with SEMA's ugly stick Sleek new Avalon gets hit with SEMA's ugly stick is just as appropriate here.
      tf3lau
      • 2 Years Ago
      toyota you need to make wide body cars.
      NightFlight
      • 2 Years Ago
      The red TRD Avalon looks fantastic. It would be nice to see Toyota actually put a few of those into production at a reasonable price.
      SKINNYwithNOfood
      • 2 Years Ago
      I'll take the red one without the sound system in the trunk.
      • 2 Years Ago
      [blocked]
      • 2 Years Ago
      [blocked]
      Scooter
      • 2 Years Ago
      One nonsense word.. Ew.
      Dump
      • 2 Years Ago
      Let me know if this sounds crazy - I was looking at the TRD sc version. Looking under the Avalon bonnet, there seems to be enough space to fit a longitudinally-mounted V8 with a supercharger or with an AWD powertrain setup. That would def up the sport-factor for the Avalon & give it a more aggressive character as the brand's flagship.