• Jul 13, 2007
Don't forget about the destination charges! Those are an additional $620.

click on the above image to view more pics of the 2008 Scion xD

Scion has come out today and priced its new entry-level xD with an MSRP of $14,550 for one with a manual tranny and $15,350 for one with an automatic. The base MSRP of the outgoing xA is $12,780, so anyone interested in getting into a Scion as cheaply as possible better do so now, because the entry fee will be going up by $1,770 as soon as the new xD arrives. To be fair, the xD looks to be a significantly better car than the anemic xA. Whereas the xA came with a 103-hp (revised 2006 SAE number) 1.5L motor, the xD gets a four-cylinder with .3L more displacement, 25 more horsepower and variable valve timing. With a manual, the new engine will return 27 mpg city/33 mpg highway, which is average though not exceptional fuel economy for a car this size.

Read all the marketing mumbo jumbo on the new xD in the press release after the jump. Pricing can be found in the second last to paragraph, though no options were priced with the car at this time. You can also revisit the xD's debut in Chicago last February by flipping through the gallery below.

[Source: Toyota]



PRESS RELEASE:

Scion Announces Pricing For All-New xD – The Third Vehicle In The Lineup

July 13, 2007 – Torrance, CA - Scion, of Toyota Motor Sales, U.S.A., Inc., announced manufacturer's suggested retail prices (MSRP) today for the all-new 2008 xD.

"The xD is a clever new take on the five-door urban subcompact, with style and flair to match its efficiency and utility," said Mark Templin, Scion vice president. "The xD's aggressive styling is wrapped in a small, agile package, while its interior offers impressive details and a spacious cabin."

Its urban personality is communicated as it hugs the road with its wide stance, thick muscular body, short overhangs, accentuated wheel flares and large tires. Other styling cues that set the xD apart include a long and narrow back window, and the Scion family traits-horizontal headlamps, an integrated rectangular lower and upper grille, and turn signals built into the side mirrors.

The all-new xD is powered by a lively 1.8 L four-cylinder engine with dual Variable Valve Timing with intelligence (VVT-i), a first to the Toyota family. The xD engine produces 128 horsepower at 6,000 rpm and 125 lb.-ft. of torque at 4,400 rpm and comes with either a five-speed manual transmission or a four-speed automatic. The efficient 2008 xD is EPA-certified as a Low Emission Vehicle. It has EPA fuel economy ratings of 27 mpg city/33 mpg highway for the manual transmission model and 26/32 for the automatic. Starting with the 2008 model year, all estimated fuel economy ratings will be calculated using the new EPA methodology.

Engineers designed the xD with a short, wide frame in mind for better handling and comfort. In addition, the xD features an L-arm type MacPherson strut in the front and torsion beam suspension in the rear for increased stability and a pleasing ride.

The xD rides on 16-inch steel wheels and 195/60 R 16 tires, and stops with front ventilated disc and rear drum brakes. Customers will be able to choose from three standard wheel covers.

Inside, the simple dash features an instrument panel located directly in front of the driver while the center cluster-digital clock and HVAC and audio controls-flows down the center. The xD's unique speedometer and tachometer have been consolidated into one circular gauge centered on the instrument panel. Indicator lamps, LCD fuel gauge and odometer flank the centralized gauge.

The interior of the xD was designed for convenience, utility, and comfort. xD features front bucket seats and 60/40 fold flat rear seats for a level cargo space. The rear seats can slide forward and back up to six inches for additional leg room and cargo area. In addition, they can recline ten degrees and be adjusted into five different positions.

The xD's standard 160-watt maximum output Pioneer audio system is unique to its segment and focused on youth lifestyle as it features iPod connectivity and a mini-jack port located beneath the HVAC controls for easy access. This standard head unit integrates track, artist and album information from the iPod into a one-line display on the head unit's screen.

The xD's optional Premium audio system adds one more feature to the standard head unit, the ability to download "skins" to play on the organic electroluminescent (OEL) screen. Customers can download images, four-second video clips and eight-second movies from Pioneer's website. In addition, Pioneer software allows customers to burn their own images and movies onto a CD and upload them onto the available head unit. The faceplate light also changes from deep orange to blue at the touch of a button.

The xD comes mono spec like all Scion vehicles. Customers need to choose exterior color and transmission type, while the only factory option is Vehicle Stability Control (VSC) with Traction Control (TRAC). The xD has ample standard safety features including four-wheel anti-lock brakes (ABS) with Electronic Brake Distribution (EBD) and Brake Assist (BA); driver and front passenger dual stage airbags; front seat-mounted side airbags; front and rear side curtain airbags; and active headrests on driver and front passenger seating.

Scion also generously equipped the xD with more upscale standard features compared to other vehicles in its segment. These features include cruise control; power steering, windows, door locks and mirrors; remote keyless entry; air conditioning; a tire pressure monitor system; tilt steering wheel with audio controls; first-aid kit; and multi-information display. The multi-information display allows the driver to toggle between the odometer, trip meters, instant fuel economy, average fuel economy, drivable distance and average vehicle speed.

More than 40 Scion Genuine and TRD accessories will be available at launch for xD. New to the accessory line up for the 2008 model year is the Scion navigation system. The system features a 160-watt maximum power audio/video/navigation unit with seven-inch LCD touch screen. Scion's Optomize accessory program will offer the Five Axis body kit.

"The xD is an incredible package with a stylish presence and an abundance of standard features," said Templin. "It sets the bar for value while balancing impressive fuel economy and performance."

xD models with a manual transmission will have an MSRP of $14,550, while models with an automatic transmission will be $15,350. The xD will reach Scion dealers in early August.

The delivery, processing and handling (DPH) fee for the 2008 xD will be $620. DPH fee for vehicles distributed by Southeast Toyota (SET) and Gulf States Toyota (GST) may vary.


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    • 1 Second Ago
  • 31 Comments
      • 7 Years Ago
      It's almost as if Toyota is deliberately keeping the mpg low, low, low so as not to carve into the upcoming Prius line. I don't know. LESS and less effecient cars with every fatter, bigger engined cars just seems way lame.

      Oh, and no, it's not pretty enough to justify any of it. Looks like Darth Vader.
      • 7 Years Ago
      I drove the new xB and was very impressed with how fun it was to drive, styling, and features. I just wish they hadn't made it feel like I was driving a minivan.

      I'm interested to get behind the wheel of this xD because with better gas mileage and smaller size, it might be a more sensible vehicle for me. Either way, I like the new models, and I hardly think this is the beginning of the end of Scion, as earlier noted.
      • 7 Years Ago
      And they'll sell every last one of them at little or no discount, just like the previous generation.

      IMO, both the xB and xD are improvements (both visually and mechanically) over the first generation. I believe they're both safer as well. But the next generation doesn't need to get any bigger...and if a hybrid popped up, that would be a keeper. To my understanding, a tC convertible, and possibly a small pickup may be on the horizon for Scion.

      Smart moves. Many predicted failure on this venture.... and Toyota once again proved the non-believers wrong. (Didn't anyone remember the Lexus lesson?).

      /not a Toyota fanboy. Just admire competence.
      //OK Toyota, not try to inject some soul into your cars....
      • 7 Years Ago
      Wow, so much for value Toyota. This car should be as cheap if not cheaper then the yaris, arnt they based on the same chassis?
        • 7 Years Ago
        Any value for a Toyota has been gone for sometime. With no incentives and high interest rates, the monthly payments for any Toyota is much higher than anybody comparable. Even so, the reliability and high resale value makes them cheaper in the long run.
        • 7 Years Ago
        Of course the Yaris doesn't have the 1.8L, 5-doors, power-windows, ABS, a Pioneer Stereo, and traction control standard... Plus to the comment about the gas mileage, th new numbers are for the new epa calculations, the old xA was 32/37 for the manual, which would become 27/34 under the new math. That means you get a larger vehicle and motor with 25% more power and only lose 1 mpg. Pretty damn good if you ask me. And for those of you that are not a fan of the vehicle's looks, I will say it is alot better in person. Esp. the red one they used for the carshow circuit with the rims and slight body kit...
        • 7 Years Ago
        "That means you get a larger vehicle and motor with 25% more power and only lose 1 mpg."

        Think of how much better milage you would get if it was smaller. Loosing milage at the sacrifice of "bigger is better" is reason why we are taking a step backwards.
      • 7 Years Ago
      The 2006 and earlier xAs already had VVT-I. They have the 1NZ-FE engine.
        • 7 Years Ago
        Now its Dual VVTi, meaning the exhaust has variable timing too. the old engine was intake independent only... Thats what sets it apart from the old 1.8l as well. the only dual VVTi engine in use by Toyota other than this (and the Lexus Line of cars) is the 3.5L V-6...
      Brenda
      • 7 Years Ago
      We have found with Toyota that you actually can get higher mpg than the sticker says. But always get at least what the sticker says, unlike some of the others. My husband has the 2006 XB and uses it for work. Weighted down, full a/c, driving all over the midwest and gets more MPG than the sticker says (and he doesn't baby it). He is very happy with the Scion with the understanding that he had to loose some luxury to get the mpg. Now I'm waiting for the Scion XD to come onto the lots. We've compared them with all the others, and have narrowed it down to the Honda Fit or the Scion XD, leaning toward the XD. Going to trade my Buick Rendezvous in.
      • 7 Years Ago
      so what would 2008 27/33 mpg in pre-2008 mpgs? Or what would the Fit's mileage (39 mpg hwy) look like in 2008? Apples to apples please.
      • 7 Years Ago
      Toyota is digging Scion's grave with these new models. The fuel economy is terrible, the styling is even more questionable than before and they don't have any of the funky flare that made the original models a hit.

      How are they going to market these things to young people when they are so expensive to buy and operate.

      I like the new xD more than the xA, but the sacrifices they made in the transition are not worth the outcome.
        • 7 Years Ago
        i agree with you about that on the xB, but the xD appears to be a far better choice than the xA, with only one less mpg highway, it seems to have improved all around with styling that is just as ugly(funky, whatever).

        the xB is now nearly a minivan with no 3rd row seat. besides its lack of power, the old one was a far better choice. the new one with the camry engine has god awful fuel economy for its segment. they should have just dropped in the same corolla engine into the old one and lengthened the wheelbase.
      • 7 Years Ago
      Good grief folks, do you even read comments and pay attention? The mpg figures are the NEW 2008 RATINGS! Of course they are lower. You are comparing them to the old 2007 ratings which were higher. This does not mean the car automatically gets "bad" mileage, it just means that the government now thinks the majority of people have a lead foot and run the AC at full blast while carrying 300 lbs of crap in their car.

      Based on my experience with my own car so far, the new government ratings are actually the low end of what to expect from a car. If you drive smart, you can probably get significantly higher than what these new ratings say.
      • 7 Years Ago
      Why are all the latest Scions getting beaten by the same ugly stick?
      • 7 Years Ago
      There wasn't any reason for Scion to re-design the Xb but either way it will sell and it will outsell the competition because it's different. The Xd will sell equally as well. The've priced it right under a coparably equipped Fit and Versa. The people that are most likely to hate the Scion brand or their designs are likely the tried and true fans of the domestic brands and they would hate anything that Toyota or Honda would put out. It's a shame that GM, Ford and Chrysler don't have a clue as to what the trends are in the automotive market. When they do it's usually about 5 years too late. You can drive by any Ford lot and have plenty of Focus' to look at and the same with Chevy/Cobalt. Honda and Nissan can't keep the Fit and Versa's on the their lots. The same will be true for Scion.
      • 7 Years Ago
      nice ride to add to the competitive mix.

      i would have put on some nicer rims for the pics though, there have to be other options.
      i'd drive this over the Fit .
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