YOU are big brother: Control and track your car from the 'net
Aside from providing a bit more convenience and protection, the major draw for some users, namely parents, is the ability to not only track the movements of the vehicle, but also be alerted via text message or email if the kiddies stray from set boundaries or operate the vehicle during certain times of the day or night (no more ditching school or sneaking into the love interest's window at 3 AM).
Straightline has several links that provide more information and Inilex has a demo posted on their site.
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