Precision engineering. Artful design. Exclusive prestige. The kind of machine you can enjoy using every day. Are we talking about the finest automobiles or timepieces? We're referring to both, because these and so many other superlatives and qualities can be attributed to both, and both are among the favorite purchases of those with the means.
It should come as no surprise, then, that these two industries have been crossing over at increasing frequency. The result of the mingling of the two worlds has been a wide array of automotive-inspired watches, taking more or less design cues and construction materials from the automotive industry. On some of the most lusted-after timepieces in jeweler's windows today you'll see such materials as aluminum, titanium, ceramics and carbon fiber; you'll see rubber wrist straps with tire-tread patterns; and you'll see ultra-exclusive watches sharing their name with the most prestigious automobiles and motor races in the world. Of course, some of them cost as much as some cars as well, but there's a wide range of choices for every budget. Here are our Top Ten favorites.
Like many luxury fashion labels, Chanel only recently got in to timepieces, but they're off to a great start, making it to the #1 spot on our list. The Chanel J12 Superleggera chronograph is constructed from ceramics, the latest hi-tech material being employed in motorsports, with black satin finish, accented by brushed aluminum, for a unique look that stands out in a field of steel watches. Superleggera, Italian for "very light", refers to its lightweight construction, evocative of classic Italian sports cars. This Swiss-made certified chronometer sells in the range of $6000.
Cartier is credited by history as having popularized the wristwatch over the pocket watch at the turn of the 20th century, and the Roadster remains one of its most beautiful offerings. It bears no official marketing affiliation with any specific carmaker, it is not the official timepiece of any racing series, and it's not made of any high-tech materials. Its sole merits on which the Cartier Roadster is included in this list are its evocative name a design, the latter referring not to a specific automobile but arguably the most desirable kind of automobile, the former managing to gracefully walk the line between sporty and elegant. The steel chronograph pictured sells in the neighborhood of $7000 with more and less expensive variations available.
Snaking through a thousand miles of Italian countryside, the Mille Miglia is one of the most famous classic races in the world, and Chopard has been sponsoring the event for over twenty years. To commemorate the partnership, the renowned Swiss watchmaker has a complete line of sports-watches. This example, selling in the $3000 range, features a tachometer, chronometer and chronograph, a titanium case and – as an extra special treat – a rubber wrist strap with tire-tread pattern styled after 1950's-era Dunlop racing tires (although versions are also available with metal and leather straps). The look is as classic as the racing event that bears its name, and the quality is reputed to be second to none.
A design that remains contemporary and avant-garde across decades is not easy, and few designs – in architecture, in automobiles, anywhere – manage to achieve that timeless modernity. The TAG Heuer Carrera is one of them, and that's what we love about it. Carrera is Spanish for "race", evoking the famous Carrera Panamericana rally in Mexico. Big name drivers like Juan Pablo Montoya and Jeff Gordon wear it, and while the TAG line is full of iconic motorsport-inspired timepieces (like the square Monaco popularized by Steve McQueen in Le Mans), the Carrera
Automatic Chronograph Tachymetre is our favorite, retailing for around $3000. Like its Porsche namesake, the Carrera has been updated to keep with the times, but remains unmistakable.
While in the American market Pirelli might be just another tire company in the same vein as Goodyear or Bridgestone, overseas it is a premium label, turning out a Prada-esque fashion line, short films with big-name actors and the most exclusive and sought-after girlie calendar. It should come as no big surprise, then, that their wristwatch is one of the most intriguing and unique-looking timepieces on the market. The PZero watch series features aluminum and titanium construction with a tire-tread rubber strap that takes a more aggressive and contemporary angle than Chopard's interpretation (see above). With a wide range of variations in different colors and different types of movements, the Pirelli PZero watch starts around a reasonable $800.
6) Breitling for Bentley Flying B
Arguably, no partnership between a watchmaker and an automaker seems more fitting than the collaboration between Breitling and Bentley, both brands representing exclusivity, fine craftsmanship and the height of their respective industries. The Flying B emblem they share lends its name to their first rectangular wristwatch, incorporating a unique movement and look. The hours are displayed in a large numerical window (like a jumbo date indicator), the minutes on the main dial and the seconds on a smaller dial at the bottom. The knurled metal finish that frames the face mimics the dashboards on some of Bentley's most sought-after exclusive models. It's both elegant and eye-catching, but at $10,000, it sure ain't cheap.
7) Ferrari Granturismo GMT by Officine Panerai

Ferrari recently left their previous timepiece partner Girard-Perregaux for Officine Panerai. The iconic Swiss-Italian watchmaker has crafted a unique case evoking the lines of Ferrari automobiles and together they've launched two lines of watches, the Granturismo with more sophisticated accents and the sportier Scuderia line. We're partial to the former, with its black face and leather strap with contrasting top-stitching. Like all GMT wristwatches, this model has an additional hand to keep tabs on Greenwich Main Time (or alternatively, a second time zone); a handy feature for travelers. Prices start around $5000.
What kind of a list would this be if we didn't include a Rolex, the indisputable king of wristwatches? The Daytona has pedigree in world motorsports, taking its name from the famous American raceway at which Rolex is title sponsor of the annual 24 hour race. It's worn by grand prix legend Jackie Stewart and Indy racing czar Roger Penske, not to mention countless other racing drivers, team leaders and car collectors the world over. The only chronograph in the Rolex range, the Daytona features the trademark Rolex sweeping second hand. Available in steel or gold, with leather or metal straps, the Rolex Daytona is the definitive motorsport chronometer. But the Rolex name comes with a Rolex price, and don't expect to pay less than $10,000.
The driving watch is an interesting concept that makes perfect sense to some and absolutely none to others. This watch, made by Swiss watchmaker Parmigiani Fleurier for Bugatti makes about as much sense as the Veyron. It's also just about as complicated, exclusive and expensive, too. The completely unique mechanism was specifically designed for this watch alone and operates in a cylinder, fully visible through glass in between the 18-karat gold case. The face is one the bottom of the watch, letting the driver look at the time without removing his hands from the steering wheel. The first of only 150 was delivered to fashion icon Ralph Lauren (owner of one of only two remaining Bugatti Type 57SC Atlantics), and it sells for a staggering $200,000. (If you like the idea of a driving watch, the LP Stratosphere can be had for less than $2000).
Switzerland will always enjoy a premier status as the watchmaking capital of the world, but like the Japanese can today compete with Germany's best automakers, Japan's watches are a competitive option. Our favorite is the Seiko Sportura Ultimate Kinetic Chronograph, a unique wristwatch created to celebrate Seiko's partnership with Honda F1 and their premier driver Jenson Button. While conventional automatic timepieces use the movement of the wrist to move the gears, Seiko's kinetic movement charges a battery that will keep the watch going for five months on a single charge, with no battery to change. This version, with carbon fiber dial and bracelet links, was offered in a limited edition of only 1500 at around $4000, but the Seiko Sportura Honda F1 range includes a variety of watches at less than $600.













Reader Comments (Page 1 of 2)
que @ Dec 28th 2006 11:50AM
the Tag Heuer Monaco V4 should be on here:
http://www.wristdreams.com/archives/000004.html
Fred Turner @ Dec 28th 2006 11:53AM
I like the Pirelli, but to me a watch around $800.00 isn't reasonable.
jmfangio @ Dec 28th 2006 11:54AM
You seriously left out the AMG IWC ingenieur watch?
Bad Autoblog!!!
Kamil @ Dec 28th 2006 12:06PM
Sanata got me the Tag Carrera... and I'm exchanging it. Looks really pretty, but...
and WTF? Where's the Breitling Bentley collection?
Rocket Punch @ Dec 28th 2006 12:06PM
......what??? TAG Heuer and Seiko??? yuck :( Might as well thorw in a Swatch........
Why no Zenith Defy Xtreme Tourbillon????????? Man, you guys need to read more. Do you guys even know what a "Tourbillon" mechanism is?
link: http://www.zenith-defy.com/
Flavio @ Dec 28th 2006 12:21PM
I have a Chopard Mille Miglia. Beautiful watch, but quit working 1.5 years after I bought it.
Bob @ Dec 28th 2006 12:29PM
All very nice choices, but I will stick with the classic Omega Speedmaster Pro. The perfect timepiece for the understated retrogrouch.
narcszm @ Dec 28th 2006 12:30PM
And an Omega Speedmaster nowhere in sight. There are car guys, and there are watch guys, and many times guys are both. But clearly not the autoblog crew. They only aspire to be watch guys.
BestMotoring @ Dec 28th 2006 12:53PM
#4
http://www.ireplicastore.com/Tag-Heuer/Carrera-Chronograph.html
#6
http://www.ireplicastore.com/replica-watches/Breitling.html
#7
http://www.ireplicastore.com/Panerai/Ferrari-Scuderia-Rattrapante-Automatic.html
BestMotoring @ Dec 28th 2006 12:53PM
#8
http://www.ireplicastore.com/Rolex-Sports-Models/Daytona.html
#5, 9, and 10 have no matches yet
But here are some other knockoffs:
Maserati
http://www.ireplicastore.com/Millenary-Maserati-Limited-Edition/Ap-Audemars-Piguet-Millenary-Maserati-Limited-Edition.html
Corum Regatta
http://www.ireplicastore.com/Corum/Admirals-Cup-Chronograph-44-Regatta.html
rwcmick @ Dec 28th 2006 12:55PM
Gotta give a nod to the Speedmaster voters--gotta love Omega! I like several of the Oris watches such as the Oris Williams F1 Team Chronograph. I like the black dial with printed carbon structure.
If you like your watches $1k or less, check out The Poor Man's Watch Forum's top 20 list
http://www.pmwf.com/Watches/T20PMW%20List%20Table.htm
BolderX @ Dec 28th 2006 1:04PM
Those are some nifty timepieces and I'm sure there are a few more that have been left off the list. Nothing says "get out of the drivers seat, I'm driving" like a fine customized watch such as these SpongeBob attention getters. Available in your choice of Black or Yellow.
http://shop.nickjr.com/product/index.jsp?productId=2163263&cp=1083002.1312602&parentPage=family
Kamil @ Dec 28th 2006 1:13PM
BestMotoring... you can buy a Ferrari and you can buy a Fiero with a Ferrari kit.
shrapnel @ Dec 28th 2006 1:31PM
Rocket Donkey Punch - what exactly is wrong with Tag? Please enlighten me.
a @ Dec 28th 2006 1:35PM
the first one, Ferrari's one is ugly as hell.
Jason @ Dec 28th 2006 1:40PM
TAG Heuer SLR
http://benzinsider.com/2006/12/videos-on-wednesday-6/
chronoguy @ Dec 28th 2006 1:49PM
Omega Speedmaster Professional
Rolex Daytona
Zenith Class Sport El Primoer
IWC Ingenuir
IWC 3714 Flieger
As you can see, I am a watch collector.
none of those other garbage watches like Tags or Movados or Quartz. The speedy pro gets my top vote.
MikeB @ Dec 28th 2006 2:14PM
You forgot perhaps the most important racing inspired watch. Richard Mille's beautiful time pieces.
http://www.richardmille.com
None of the watches listed in this article can compare to this uber-watch.
BestMotoring @ Dec 28th 2006 3:36PM
Oris Williams F1 Team
http://www.ireplicastore.com/Oris/Williams-F1-Team-Automatic.html
Porsche Design
http://www.ireplicastore.com/replica-watches/Porsche-Design.html
BestMotoring @ Dec 28th 2006 3:40PM
To Kamil:
Buying a replica watch isnt at all like buying a Ferrari versus buying a Fiero with a Ferrari body kit; its more like buying a real diamond versus a laboratory diamond. You're not exactly squeezing the most performance out of your timepiece unless you happen to be scuba diving (oyster perpetual), getting scuffs (Rado crystal), or happen to be in constant hobnobbery with snobs (label dropping). If someone from across the room catches a glimpse of your fake Rolex/Tag Huer/Vacheron Constantine and thinks its real, then you've just suceeded in fooling the snob that thinks more highly of you because you have such an expensive timepiece. This is not to say that the real watches have no other value except to raise one's status on the social ladder, in which case your analogy with the Ferrari and Fiero would actually make sense. If you want a piece of racing/Ferrari history, you would buy the real thing. If you just want to make label whores a little envious of you, you might just go for the replica. Shelby Cobra replicas still get publicity, dont they?