Most Valuable Mercurys of All Time
May 28, 2010
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- Image Credit: Photoholic1
The Most Valuable Mercurys
While the demise of Mercury might be a big deal on a slow news day before a holiday weekend, let’s face facts: If people truly cared about the brand, Ford wouldn’t be putting it out to pasture. Those who do have deep emotional attachments to the marque tend to be car collectors, those folks who remember when the Roman god of speed was still featured prominently on the cars. That affection is nothing to sneer at, as enthusiasts have driven the values of some antique Mercury models into the six figures. Here’s a list of the top five, with pricing information sourced from Hagerty’s Cars That Matter. -
- Image Credit: Jerbec
1946 Sportsman Woody Convertible
Valued at: $365,000
Resembling the popular “Woody” station wagons of the time, the Sportsman Convertible was a great idea. But sales were slow, making this rare bird -- only 205 sold -- the most valuable Mercury extant. -
- Image Credit: Blackhawk Automotive
1949 Woody Wagon
Valued at: $113,000
The first new post-war design, the ’49 Merc was loved by contemporary hot-rodders for both its looks and powerful flathead V8. The novelty of a two-door Woody wagon makes it unsurprising that this model is now highly prized. -
- Image Credit: Donut Derelicts
1957 Turnpike Cruiser Convertible
Valued at: $112,000
The Turnpike Cruiser (pictured on the left) was the top-of-the-line Mercury model. Designed to improve the brand’s image, it was loaded with “futuristic” power features including a pushbutton transmission. The convertible was originally designed as the 1957 Indianapolis 500 pace car, and positive public reaction gave Ford reason to put it into production. -
- Image Credit: Alden Jewell
1965 Comet Cyclone Coupe Holman Moody
Valued at: $155,000
The Comet was just a cheap compact sibling to the Ford Falcon, but when fitted with a V8 engine it became the high-performance Cyclone. Holman Moody was Ford’s racing team, and it built just a handful of drag race cars, which scrapped the standard V8 in favor of Ford's 427-cubic-inch racing engine. -
1969 Cougar Eliminator Boss 429 Coupe
Valued at: $112,700
The Cougar was the “Mercury Mustang,” a larger, plusher pony car. Only two Cougars were built with Ford’s baddest big-block V8, making this among the rarest of muscle cars.