Tesla having trouble selling all over Australia, too
Tesla Motors is facing opposition in parts of Australia because of regulators’ adherence to the dealership distribution model, though Sydney sales are going as planned.
Australia and Texas have more in common than those super macho hats. Indeed, when it comes to Tesla Motors‘ attempts to sell its all-electric Model S to the public, the country Down Under and the Lone Star state continue to insist on the old-school approach to car sales. Which has never sat well with California-based Tesla.
Tesla, which started sales in Australia early last month, is encountering opposition from the Australian state of Victoria. The issue, as with much of the US, is Victoria’s adherence to the traditional auto distribution network where automakers sell only through third-party dealerships. That means folks visiting Tesla’s showroom in the Victorian city of Chadstone not only can’t buy a sedan there, but they can’t even discuss pricing, says Bidness Etc. Regulators in New Jersey, Michigan and, yes, Texas have taken a similarly hard line approach to Tesla and its wishes to own its distribution network outright.
All is not lost, however, as Tesla’s Sydney dealership is fully operational. The automaker is looking to connect Canberra, Melbourne and Sydney via a Supercharger fast-charging network similar to the one strung across parts of North America and Europe. The Model S in Australia starts at around $82,000 US. Those curious can check out Tesla’s Australia page here.