Nissan is expected to reveal the next-generation GT-R before 2030. In the meantime, the Japanese automaker is expanding its lifestyle game with a fresh batch of 115 new items, split across its core range and the performance-focused NISMO collection. As part of the Spring/Summer 2026 lineup, the drop will include apparel, diecast models, key rings, and other practical gear. While Nissan’s car sales are in a rough spot, their SUVs and merchandise line will have to fill the revenue gap.
GT-R Watches And Skyline Models Lead The Drop
Nissan
Nissan
Nissan
Nissan
The standard Nissan collection adds 52 new items, led by the latest GT-R G-Shock. It is the seventh collaboration between the two brands, will have a tough carbon structure with GT-R design cues, and will cost 24,200 Yen (150 USD). Then there’s a long list of nostalgic clothing items, including an R34 Engine Illustration T-shirt, which pays tribute to the legendary RB26DETT.
A few detailed 1:18 scale models are also available, which include a resin Skyline 2000 Turbo Intercooler RS-X, also known as Iron Mask, which will cost 26,400 Yen (165 USD). Other 1:64 diecast Skyline GT-R models will be available too, including the KPGC10, KPGC110, R32, and R34, which will cost 2,970 Yen (19 USD). Everyday items round things off neatly. A Fairlady Z mug, a canvas tote bag, and a solid metal key ring are some of the highlights in this section.
NISMO Expands Its Lifestyle Range
Nissan
Nissan
Nissan
Nissan
The NISMO collection adds 63 items to the offering. A retro ringer T-shirt and NISMO-branded sunglasses lead the apparel side. There are also practical items like a 20L folding container box, which resembles a battery, a REVOMAX stainless steel bottle, and a UV-resistant cooling towel (yes, that’s a thing).
Oddball items and knick-knacks will be available too, like a twin-bell alarm clock, forged carbon key ring, umbrella, and a 1984 NISMO-embossed plate. The NISMO range also ties into Nissan’s plan to expand NISMO globally to strengthen its presence in more markets. This will include adding more models like the Armada NISMO and Z NISMO to the lineup.
Where To Buy Nissan’s New Merch
Nissan
Nissan
Nissan
Nissan
Sales begin on April 23 through dealerships, the Nissan Boutique, and the online store. While these items aren’t jaw-droppingly exciting, it reminds enthusiasts why they fell in love with Nissan in the first place, and are a clever way to keep the brand relevant while we wait for more news regarding the Nissan R36 GT-R.
About the author
Marnus Moolman
News Editor, Autoblog