Which 2025 Aviator trim best matches your driving needs and preferences?
The Lincoln Aviator has established a solid market position since its 2019 revival, so you may be curious to learn more about its trim differences, given strong competition from other three-row mid-size luxury SUVs like the Audi Q7, the Cadillac XT6, and the Volvo XC90. Below you’ll find a comparison of the 2025 Lincoln Aviator’s trims, prioritizing features and in-cabin amenities, to help inform your buying decision, starting with what’s new. The Lincoln Aviator starts at $58,585 and is available in three trims. For 2025, Lincoln gives the Aviator a mid-cycle refresh with sleek styling changes and new tech.
Lincoln
Lincoln
On the exterior, the 2025 Aviator receives a more expansive front grille, slimmer headlamps with new lighting strips, and the Black Label model offers an optional Special Edition package blacking much of the exterior, including the roof and 22-inch wheels. Other trims, including the Black Label, can add monochromatic and blacked-out exterior elements via the Jet appearance package, so you don’t necessarily need to spend nearly $90,000 to mirror this look. Tech additions include Lincoln offering a 13.2-inch infotainment touchscreen as a standard feature rather than as an option like last year, a faster digital interface with Google Maps, and standard BlueCruise hands-free driving for four years. Let’s take a look at the distinguishing factors between each Aviator trim, inside and out.
Aviator Premiere – $58,585
While not an essential feature, small additions can make a difference in the luxury class. Each 2025 Aviator, including the entry-level Premiere trim, has a sequential light show as you approach the vehicle while ground projecting Lincoln’s logo below the mirrors. Cabin lighting also conveys a greeting, and though Aviator Premiere drivers miss out on soft-close doors, features like air cabin purifiers, an auto-dimming rearview mirror, remote vehicle management, and Advancetrac with roll stability control compensate. Advancetrac with roll stability control automatically applies brakes to individual wheels and reduces engine power during rolling or traction loss for greater control. Still, there’s no air glide suspension with dynamic lower entry, which automatically adjusts the vehicle’s height for a smoother ride and easier entries/exits.
Regarding exterior design, the Aviator Premiere features a chrome upper grille mesh with a plated satin-chrome surround, active grille shutters, LED headlamps, light-touch door handles that require a gentle pull, and a power liftgate that opens on approach. Medium-dark platinum wheel arch and rocker moldings help define this trim’s look, along with the Aviator Reserve’s, while power-folding heated side-view mirrors and roof rack aluminum side rails enhance functionality. While LED headlamps are standard, you won’t receive adaptive pixel tech automatically optimizing visibility based on conditions, and the LED daytime running lamps aren’t equipped with Lincoln dynamic signature lighting. Roof rack, black side rails, and body-color wheel arch and rocker moldings are upgrades, and wheels measure 20 inches.
Inside, a head-up display is optional, and you’ll receive tri-zone automatic climate controls instead of quad-zone. Front-row seats are heated and ventilated, but second-row outboard seats aren’t. Additionally, front passengers don’t get the 30-way seat adjustability of higher trims, and seats feature synthetic leather upholstery rather than genuine leather. This trim’s audio system includes 10 speakers; you can’t upgrade to the 14-speaker or 28-speaker Revel systems, and second-row passengers don’t receive the 5.8-inch touchscreen for climate and entertainment settings. Fundamental safety features are the same across all 2025 Aviator trims, in addition to the 3.0-liter twin-turbo V6 producing 400 horsepower and 415 lb-ft of torque.
Aviator Reserve – $66,520
Zac Palmer
While air glide suspension with dynamic lower entry isn’t standard on the Aviator Reserve, graduating to this trim allows you to add the feature as an upgrade. The mid-level 14-speaker sound system upgrade becomes standard, and audio enthusiasts can upgrade to the 28-speaker setup. Adaptive pixel LED headlamps, an illuminated in-grille Lincoln star, and LED daytime running lamps with sequential signature lighting are also available. The Reserve’s wheels are one inch larger than the Premiere’s at 21 inches and sleeker, with dark alloy-painted pockets; 22-inch ebony black and 22-inch magnetic-painted pockets remain optional. A head-up display is available in the Premiere trim, but the Reserve makes this handy tech standard, along with the 5.8-inch second-row passenger display. Lincoln further enhances this trim’s comfort with standard quad-zone climate controls and leather seating.
Aviator Black Label – $87,395 (95)
Lincoln
Crossing into Black Label Territory gives you a plethora of high-end features, helping justify the price. Air glide suspension with dynamic lower entry, heated/ventilated second-row captain’s chairs, 30-way power-adjustable front seats, and Savannah leather seats are all standard to enhance comfort. Soft-close doors contribute to a more serene cabin, and once you’re inside, the 28-speaker audio system and head-up display elevate daily drives. The Black Label trim’s standard wheels are 22 inches with ebony-painted pockets. The exterior also features adaptive-pixel LED headlamps, an illuminated Lincoln star, dynamic signature LED daytime running lights, and a unique upper grille with a black mesh design and a plated satin chrome surround. Body-color wheel arch/rocker moldings and black roof rack side rails remain optional.
Zac Palmer
Zac Palmer
Final thoughts
The above information can help you judge whether the base Premiere trim offers enough priority features, whether the mid-level Reserve grade is different enough from the entry-level, and whether the top-tier Black Label is worth its price. While shoppers’ opinions will vary, many will likely find that the actual decision lies between the 2025 Aviator Premiere or Black Label. Most of the Reserve trim’s upgrades are optional, and if you’re actively considering a Black Label Aviator, there’s a solid case for going all out. Still, if you prefer to sacrifice some luxury features and save almost $20,000 by opting for an Aviator Premiere, this trim qualifies as a solid buy.
About the author
Cody Carlson
Contributing Writer, Autoblog