SPEED has a few more shows up its sleeves as well. In August, two new shows are set to premiere; Dumbest Stuff on Wheels and My Ride Rules. The former sounds like an automotive-themed version of The Soup, while the latter pits four folks against each other to see who has the best ride. Contestants will actually get to hop in each other's car to see exactly what every person's vehicle is like.
This summer marks an aggressive expansion in programming for SPEED, and The Car Show might just be one of the driving forces in a bid for increased ratings.
More information on the upcoming summer schedule can be found in the press release after the jump.
AMERICAN TRUCKER ROLLS INTO SEASON TWO; NEW SHOWS INCLUDE AUGUST PREMIERES OF MY RIDE RULES, DUMBEST STUFF ON WHEELS
Comedian Adam Carolla headlines the cast of The Car Show, a new one-hour weekly show on SPEED set to premiere July 13 at 10 p.m. ET, where everything automotive is fair game. The much anticipated program opens a summer season for SPEED that includes the launch of three new series and the return of three others.
"We are continuing the very aggressive development agenda we established for 2011 and beyond," said SPEED President Hunter Nickell. "With a staggered summer launch, a show or two planned for the fall and a good idea for what we want in the first quarter of 2012, we are doing more to strengthen our prime time lineup than ever before."
Joining Carolla on The Car Show are Pulitzer Prize-winning automotive journalist Dan Neil of The Wall Street Journal, TheSmokingTire.com's Matt Farah and former NBA great John Salley. Automotive journalists Ezra Dyer and Aaron Robinson also will be contributors.
Said Carolla: "I get to live out my boyhood fantasies about racing cars, hanging out in cars, talking about cars, building cars, wrenching on cars ... and someone pays me to do it."
July also marks the return of the popular series American Trucker with host Robb Mariani. For season two, premiering July 14 at 10 p.m. ET, Mariani continues his cross-country adventures, introducing the SPEED audience to iconic trucks, the famous routes they follow and cargo missions that continue to make history.
SPEED rolls out two new Wednesday night titles in August with Dumbest Stuff on Wheels (premieres Aug. 3 at 8 p.m. ET; 13 X 30-minute episodes) and My Ride Rules (premieres Aug. 3 at 9 p.m. ET; 13 X 30-minute episodes).
My Ride Rules, from ITV Studios, lets four ultra-competitive, thrill-seeking motor heads, who think their car is best, take a spin together in each other's rides to see whose car really comes out on top and whose is left in the dust.
Dumbest Stuff on Wheels, from A. Smith & Co., is a fast-paced, comedic-style clip show highlighting some of the funniest, most cringe-inducing automotive mishaps, miscalculations and mistakes captured on video that can truly be classified as "the dumbest stuff on wheels".
Popular SPEED series The 10 and Pass Time also return this summer with new episodes, with Pass Time moving into prime time in August. Several other shows remain in development, including the Rob Cohen gymkhana project with the working title BattleX and a show by the developers of the hit series, Wipeout, entitled Whipped.