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BMW M3 Tiger Edition for the Chinese market – Click above for high-res image gallery

BMW's new Joy ad campaign looks to have made it to China with the M3 Tiger – or as one Autoblog commenter called it, "the M3 by Ed Hardy." Part of the continued celebration of a quarter century of M3s and the year of the tiger, the limited edition coupe took part in a photo shoot with a supporting cast so excited about the car they spend most of their time airborne.

On a more mundane note, the Fire Orange Metallic M3 will have black exterior accents and 19-inch wheels, while black Novilla leather will coat the inside and orange tiger heads are embroidered into the headrests. Only 250 M3 Tigers are set for production, and that may be 249 more than the world needs. Hat tip to Ragan!

[Source: Moko]

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    • 1 Second Ago
      • 4 Years Ago
      Shouldnt that be some Germans jumping around instead? Just sayin'
      • 4 Years Ago
      Orange may look nice on Lambos, Vettes, and Hot Wheels... But, I'm sorry BMW, it makes the e92 M3 look like someone in your design dept was asleep at the wheel...

        • 4 Years Ago
        I was agreeing with you until you said 'Vette.

        Elise/exige, yes!
      • 4 Years Ago
      You know this is for the Chinese market right? Well, now you do.
      • 4 Years Ago
      Orange paint + black wheels = Yes

      tiger-embroidered seats = NO
      • 4 Years Ago
      Im scared the pretty lady is going to slip
      • 4 Years Ago
      Great, elevated to a German Camero.
      • 4 Years Ago
      They're about half a year late with this Tiger Edition thingy, Chinese new year is around half a year ago, when the Tiger is really the thing in China, no one really cares now

      and it's gonna be the Rabbit year soon...

      BMW M3 Rabbit Edition, it can be worse...
      • 4 Years Ago
      They should've made it red and gold, with the number 8 decals on the side.
      • 4 Years Ago
      My car also comes in Tiger Edition, i have a prenup so even if we divorce i'll keep my car and my money.

      • 4 Years Ago
      how this appeal to the chinese market is beyond me... even in china
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