• Jul 3, 2008
Click image for a high res gallery of the Beat

GM knows it needs an economical, mass-market, mass-appeal small car -- badly. Yes, it has the Aveo, but it's underwhelming in all respects, and sure, it's currently pimping the Cobalt XFE, but that car's about as exciting as an episode of Antiques Roadshow. Corsa? Not engineering the current one to be U.S.-compliant probably wasn't the greatest idea. The answer? MarketWatch says The General has summoned its inner Janet and cried, "Gimmie a Beat!" GM has yet to make a formal announcement, but it seems the Chevy Beat is indeed coming to the U.S. market. The broader public will get a really good look at it next Summer in the Transformers sequel, and as was the case with the Camaro, they'll be looking at a car they'll (apparently) be able to buy. If GM is smart, the screen-to-showroom transition won't take two years as it has with Camaro. It seemed a bit dumb that GM chose New York as the launching pad for the Beat and its fellow Triplet concepts, only to say that the car would be a "global" vehicle (read: everywhere but here). Now, it would seem that global really means global. Hey General, it probably wouldn't hurt to make Trax and get your Groove on, too. Thanks for the tip, Matt!


[Sources: MarketWatch, Bloomberg]


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  • 60 Comments
      • 6 Years Ago
      Clowns...why do people think the Japs are all on top of the U.S. fuel issue? Hint..the Fit was released in 2001 or 2002 in Japan and 3 years later came over here. The Yaris was the same...sheeet I saw that car the first time I went to Japan in 2004...Ugly then and its ugly now. Takes them 3 years to make something thats already developed to meet U.S. EPA standards and crash testing.

      Oh and that Toyota IQ has that they are touting to bring to the U.S in 2010 has been in Japan if YEARS now.

      They make nothing new other than increasing the sizes of the current models and then touting why GM and Ford are going down the tubes. LOL Classic.
      • 6 Years Ago
      Don't know if all the cars are built on the same platform, but this seems to be a model for how GM could platform share with totally distinct looking cars. Use different design studios within GM to design body styles with absolutely no interaction between them to insure exclusivity of design.
      • 6 Years Ago
      If GM manages to retain the concept's interior and exterior mostly unchanged, I don't see why Beat wouldn't be a huge success. It looks nice for a small car, and with proper interior and fuel economy to match its looks it would do great not just with young buyers.
        • 6 Years Ago
        Are you all retarded?

        Aveo's a run of the mill GM car using a Daewoo platform and built in Mexico, starting with the 09 MY.

        It's primarily why the T225 X is already for sale everywhere but here.

        And remember that UAW deal that said something about another unnamed small car powered by a 1.4L Turbo engine being built alongside the Cobalt or something? It's probably it.

        Making small cars in the US isn't exactly unprofitable anymore.
        • 6 Years Ago
        And it'll probably be made in Korea by Daewoo, like the Aveo.

        Nothing like a 100% imported "American" car.
      • 6 Years Ago
      if they did this 2 years ago then they wont be in this problem, when honda and toyota was making 4 cylinder econo box GMC, ford and chev. making big stupid v8 cars and trucks sad the ceo needs to get fired and a big FAIL for them stupid
        • 6 Years Ago
        You're right, my comment was supposed to be "trucks or SUVs".

        The FCX? What? You're kidding me. Go try to buy one and then tell me it counts.

        The Accord is not a new vehicle. It's a new version.

        The last 4 new vehicles are:
        Ridgeline, Fit, Pilot, Element.

        If you count the Accord, well, it did grow to a full-size vehicle in the last rework. Does this show their attention to the fuel-economy end of the market?

        The Fit is fuel efficient, although it is less efficient than a Civic.

        Honda's sales were hurt, as in they would have been higher, by the drop in sales of the Pilot of 20% (even though it was just refreshed). Honda's sales are up overall, a large amount.
        • 6 Years Ago
        3 of the last 4 new cars Honda introduced are cars or SUVs.

        Perhaps you didn't see how Honda's sales were hurt by a 21% drop in Ridgeline sales last month?
        • 6 Years Ago
        "The Accord is not a new vehicle. It's a new version."

        I laughed so hard I cried. So you are telling me the 2008 Accord is EXACTLY the same as the 2007? It is an entirely new vehicle from the ground up. It is just called the Accord. Even the auto industry regards re-designed models as new vehicles. By your thinking the 2010 Camaro isn't a new vehicle. It's a new version of the same one all the way back from 1967. If you were at Giants Stadium in SF, you'd be so far out of left field with that thinking, you'd be swimming in the bay with the kayakers.

        And like I said, the FCX is arguable because of its very limited numbers, but you can lease one from a Honda dealership. It is on Honda's homepage with the rest of their lineup. That means it is a new vehicle to me. Don't use the "go buy one" argument. Since I can't buy a Lamborghini Reventon does that mean it isn't a real vehicle? They are making more FCX's than Reventons.

        And for every Pilot sale lost, Honda sold two Civics.
      HotRodzNKustoms
      • 6 Years Ago
      I think it would be smart to offer all three triplets. Each of them appeal to totally different people and would provide a excellent variety of these diminutive gas sippers.
        • 6 Years Ago
        @HotRodzNKustoms
        I totally agree. I used to like the Beat the best but now I really think the Trax is my favorite. Make em all. Make one of the extra brands into the Scion of GM. Well, that probably makes no sense so keep em all Chevy but bring it.

        I have very little confidence that the execution will be good. I really hope it is but I am not holdng my breath.
        • 6 Years Ago
        @HotRodzNKustoms
        Dude I totally agree. I personally like the Groove better. It's like a Mini HHR and for some reason, is cute. I'd love to buy all 3 and drive them for a different day of the week, but I don't think that'll happen before the Camaro comes out-which I'm going to spend my money on until my life savings run out.
        ------------------------------------------
        But if only one of the Trio HAD to come out, the Beat would have to be the choice. I can see a lot of Scion Customers looking into getting this one.
        HotRodzNKustoms
        • 6 Years Ago
        @HotRodzNKustoms
        My personal favorite is the Groove but I can see the Beat and Groove being Chevys (just for the mass market apeal) while While the Trax could have a Chevy entry model and a premium Hummer or GMC model. That's how you spread the CAFE love.
      • 6 Years Ago
      I live in Eastern Canada and the small car market here is huge (70%). Now , with the credit crunch and gas price, americans may rethink the car market.

      Since the first petroleum embrago in 73, and then 1980,1990 2008, Honda and Toyoyta always got a larger and larger market share.

      The head offices of the big three sould be relocated outside Detroit. This is the only way that their management will see the light.

      SUV era is not over yet, but there is room for a nice small car which does not look like it has been created to meet CAFE standards.
        • 6 Years Ago
        SUV and pickup truck sales were down more than 50% in June. If oil keeps going up as it is now, pickup and SUV sales will be off even more in July.

        The F150 had been the biggest selling vehicle in the US for decades. In May, it was 5th, after the Civic, Corolla, Camry, and Accord.

        I'd say the SUV era is well and truly over.
      • 6 Years Ago
      Wait, so the car won't be semi-released until Transformers 2, NEXT SUMMER? So lets be generous and say it will take GM another year from there to get it to market. So now we are looking at almost 2 years, probably longer, until you can buy a beat. They need this car out, NOW, not two years from now.
      • 6 Years Ago
      Of the three, I like the Groove Concept most. Still, the more options the better - so I'll welcome the little Beat first.
      • 6 Years Ago
      If only GM and its dealers could make money on this stuff. There's too much overhead in all aspects of the operation to stay in business with this product. Only the lean will survive, and these guys aren't, from top to bottom, labor and management.
      • 6 Years Ago
      Camaro has been around since December 2005. Unveiled later at the Detroit show. Its been around for so long it needs a redesign.

      http://en.wikipedia.org/wiki/Fifth-generation_Chevrolet_Camaro
        • 6 Years Ago
        Alex,

        While I agree with you, a large part of the market that will be buying Camaro are enthusiasts who have known about and seen this thing for years.

        When your borrowing an existing platform, there's really no excuse to take 4 years to get from concept to production- actually come to think of it, there's no reason at all to take 4 years to get from concept to production, borrowed platform or not.
        • 6 Years Ago
        No kidding, Johnny. But the large segment of the populace that doesn't live and breathe car shows and car news didn't get a real taste until TF last summer.
      • 6 Years Ago
      Wake me up when they make a 4 door.
      • 6 Years Ago
      Don't worry fans, Clueless Motors will be BK long before that miniture snowplow gets here!
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