Despite sluggish sports car sales, Porsche claims to still be “on track” this fiscal year, not literally on a
racetrack, of course, but rather still “breaking even” money-wise. Although 911 sales are down 20 percent and hardly
anyone cares about the Boxster anymore, the red hot Cayenne may top the 75,000 units moved mark this year, which would
be a substantial accomplishment and a big cashola influx for the brand. Their overall revenue is already up 14 percent
over last year.
People think Cayennes are ugly– yet Cayennes make Porsche money– discuss
Despite sluggish sports car sales, Porsche claims to still be “on track” this fiscal year, not literally on a racetrack, of course, but rather still “breaking even” money-wise. Although 911 sales are down 20 percent and hardly anyone cares about the Boxster anymore, the red hot Cayenne may top the 75,000 units moved mark this year, which would be a substantial accomplishment and a big cashola influx for the brand. Their overall revenue is already up 14 percent over last year.
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