Roush Performance may be well known for supercharged extremism, but it can show restraint, and the return of its packages for the 2026 Ford F-150 is proof. Thanks to this restraint, pricing isn’t too bad, either. Available for the XLT or Lariat trims, Roush offers base and Premium packages for $18,995 and $24,995, respectively. Obviously, those prices exclude the truck itself, which carries a $44,695 MSRP in XLT form and a $59,560 starting price as a Lariat model. For Roush’s added premium, you get a truck that’s taller, wider, and louder, thanks to several small but serious upgrades. Let’s take a closer look.
Roush Gives the F-150 More Brawn
The most impactful change is evident at the front, where a new high-flow grille with integrated lighting (Premium package only) and a Roush script makes the truck look wider. And the truck actually is a little wider, too, with fender flares being added. These also have amber lighting and blend well with a new front bumper cover, while a functional vented hood shows that Roush’s package isn’t just about posing. The company also fits a performance coilover suspension system that raises the ride height by two inches, and paired with 20-inch satin black off-road wheels wrapped in 33-inch General Tire Grabber A/TX rubber, makes the F-150 more off-road capable.
Other highlights include a cat-back performance exhaust with branded tips, fender extractor badges, and new “R” puddle lamps. There’s also a new hitch cover, completing the exterior add-ons. That brings us to the cabin, where Roush gives the XLT and Lariat a little bit of King Ranch flavor with fancier upholstery.
A Mildly Reworked Interior for More Style
Use the custom-branded key fob to open the doors, and the dash presents a serialized Roush badge for a more special cabin experience. The upgrades also add molded floor liners and aluminum pedal covers, but the Premium package turns things up a notch, with fancier leather upholstery in Coffee Brown & Black or plain Raven Black. This also adds carbon fiber interior trims along with an overhead auxiliary switch panel, and outside, the package gives the F-150 front and rear auxiliary off-road lighting. It also adds a valved exhaust system for when one wants a more subdued tone. Optionally, buyers can add the Roush Ready Package with a console vault, utility kit, and jump starter, or they can grab more attention with a graphics package that adds decals to the hood, bedsides, and doors. Whatever you decide, the 2026 Roush F-150 comes with a three-year/36,000-mile limited warranty.
About the author
Sebastian Cenizo
Senior Editor, Autoblog