kbb

Kelley Blue Book has issued its 2012 Brand Image Awards and Ford took home four of the 12 honors. The Blue Oval was recognized as the Most Family-Friendly Brand, Best interior Design Brand, Non-Luxury, Best Exterior Design Brand, Non-Luxury, and Most Rugged Truck Brand. Cadillac was the only ...

Kia has taken home the first ever Kelley Blue Book award for Total Cost of Ownership among consumer brands. As you might expect, the award goes to brands and vehicles with the lowest projected ownership costs. KBB examines depreciation, fuel costs, fees associated with finance and insurance, ...

Boy, that 2011 was a doozy, no? Earthquakes, tsunamis and floods; Arab Spring uprisings; Occupy protests, or as the highly respected yet entirely fictional Dr. Peter Venkman once said, "Human sacrifice, dogs and cats living together... mass hysteria!" This year has indeed been one to remember ...

Chances are you've visited KBB.com to do some research if you're in the market for a new vehicle, which is why the site's list of this year's most researched new vehicles and brands is probably a good representation of what the public at large is really interested in. KBB calls it "share of ...

Kelley Blue Book has announced the company's 2012 Best Resale Value Awards. The honors are handed out based on projections crafted by the KBB staff of automotive analysts for cars and trucks expected to retain the largest percentage of their original list price after five years. For 2012, KBB ...

Having a car in high school can immediately vault you several rungs on the cool-kid class meter. However, choose the wrong car and you can actually lose points, sending your popularity down faster than the Dow Jones Industrial Average. Kelley Blue Book has put together a list of vehicles that it ...

Hyundai is continuing its climb to the top. Kelley Blue Book has declared that the Korean manufacturer has beat out Honda, Toyota, Ford and Subaru in customer loyalty. According to data gathered from online sales at its KBB.com website, a total of 52.3 percent of Hyundai owners researched another ...

A Kleenex, a Band-Aid, a Thermos. Sometimes, one product in a segment becomes so ubiquitous that it becomes a brand-name ambassador for the entire genre. Say "pass me a Kleenex" and you will receive a tissue, regardless of what the side of the box it's plucked from reads. If you need a Band-Aid, ...

Kelley Blue Book has announced the winners of its 2011 Brand Image awards, which are given out based on KBB data culled from a survey taken by over 12,000 in-market shoppers. Cadillac's image must be rather strong with said shoppers, because it took home KBB hardware in three out of the 10 award ...

Toyota had a very interesting 2010. It was seemingly filled with an endless series of negative articles and shifting consumer perceptions. But has the automotive-buying public really been swayed? Kelley Blue Book decided to take a look back at Toyota's tough 2010 in a special report titled ...