Maserati has been teasing its crossover project since 2011, which is when it first showed off the Kubang concept (pictured above). Still, the production version, rumored to be called the Levante, remains a complete mystery. The CUV was first rumored to borrow the platform from the Jeep Grand Cherokee, but new rumors indicate that the Italian, luxury crossover might actually take the underpinnings from the Quattroporte and Ghibli.

In a brief interview, Maserati CEO Harald Wester told CNN Money that the Levante wouldn't use Jeep's platform. Motor Trend spoke with an unnamed Maserati engineer who confirmed the rumor. Officially, the company says that no decision has been made.

We can add this to another long list of rumors about the Italian CUV. It was originally supposed to be built at Chrysler's Jefferson North assembly plant in Detroit. Then, plans were changed to build it in Italy.

The Levante may still work well on the brand's own platform. Maserati developed an all-wheel-drive system for the latest-generation Quattroporte, which will likely also appear on the CUV. The shared platform will also make it easier to use its new twin-turbocharged V6 and V8 engines. Regardless of platform, Maserati hopes to sell 50,000 vehicles a year by 2015, and a luxury CUV would probably provide a nice boost.


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  • 21 Comments
      zack_falcon
      • 10 Months Ago
      If anyone's interested, what follows below is the definition of Platform and Architecture by Chrylser (and presumably, Ford and GM). Take note that other manufacturers either swap the words around, use different terminologies for the same meaning, or it gets lost in the sea of buzzwords and marketing hype that most PR people throw around. ALL manufacturers have a platform and an architecture. A Platform is a set of defined dimensions, sizes, and measurements - the physical maximum/minimum size. An Architecture is the type of the body. It does not mean 'specific' part sharing, but 'groups of parts'. Going by that definition, you could have two completely different vehicles on the same 'platform', meaning that they share the size, and that they could (theoretically) be built by the same robots because the critical dimensions are the same. The 'architecture' is what goes into those dimensions. That does not automatically mean that cars that share the same architecture are "the same, with a different coat of paint". They share the same architecture because those are the group of parts that fit in a platform. More info here: http://www.allpar.com/ed/platforms.html So, (if true) by not using the Grand Cherokee's platform, the Levante is not using the same basic dimensions.
      fuzzyfish6
      • 10 Months Ago
      The real question is what exactly is a "platform"? Once that's answered ask yourself, what's an architecture? A lot of word play going on in the industry these days.
      Street King
      • 10 Months Ago
      Just a play on words - it's going to be sharing lots of parts with the Jeep, BUT since the GC is now in its 4th model year, a new "platform" is right around the corner. I am thinking they will debut it "under" the Maserati first to get around saying their 100K SUV is based on a Jeep. Even though, it'll be 100% Jeep with some pricier suspension (a-la Maserati Ghibli) - bet on it.
      pickles
      • 10 Months Ago
      Looks ok but really, doesn't Maserati need a new, stronger design language? This could easily be an Mazda, Infiniti or a Buick. I think it's underwhelming and a little old fashioned looking.
      michael.mcgravey
      • 10 Months Ago
      Change the grille and you would've had a better looking Jeep Cherokee!
      muspod
      • 10 Months Ago
      Looks like a Chineeeese Infiniti FX.. and a Dodge Charger Ghilbli WTF.Maserati.. Please stick to the Quatroporte and the coupe/conv thing..
      Lachmund
      • 10 Months Ago
      that's what I call good news...now let's hope they change the styling as well.
      mark_m
      • 10 Months Ago
      Three spoke wheels make me feel uneasy
        N.O.
        • 10 Months Ago
        @mark_m
        Actually they are 9 spoke, look closely.
      Eggshen
      • 10 Months Ago
      A Maserati box on wheels! Will the nightmare never end?
        fast156GTA
        • 10 Months Ago
        @Eggshen
        A Porsche box-on-wheels, the Cayenne, was called an unworthy model. Soon it turned out to be the most profitable model Porsche ever made.
          waetherman
          • 10 Months Ago
          @fast156GTA
          Turns out the price of the soul of a German car company starts at $49,600...
      ferps
      • 10 Months Ago
      Can they develop it on their platform and keep the price it right? Fiat wants Maserati to be a volume player that can compete with BMW and Audi, but IMHO their products are priced too high right now. Perhaps they are worried about the perception of being seen as an "overpriced Jeep."
        Danielus
        • 10 Months Ago
        @ferps
        fiat doesn't want Maserati to compete with BMW and audi, they want the soon to be rebooted alfa romeo brand to compete with ze germans, on a volume level. Maserati may comepte with the most exclusive of mercedes models, like the s-class, which is much more nice compared to 7-series bmw and Audi A8. my bet is that they would like to move maserati even higher up on the food chain, to compete with bentley.
      ken
      • 10 Months Ago
      The difficult part is: without Jeep platform, Maserati will have to spend 3 to 4 years to develop the new vehicle to the hot market, but, then, it will have to be built in America, and Italian union workers will put their management on the sticks.
      Junkyard Willie
      • 10 Months Ago
      Sure.
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