In keeping with the times and the fact that most of its customers are using their iPhones and iPads and Blackberries like it's their job, Bentley has released a line of leather cases for these devices in conjunction with its hide supplier, Ettinger. The cases come in your choice of Bentley's Hotspur or Beluga – colors familiar to buyers of the Benley Continental Supersports. The cases are cut from the same material as Bentley's famous interiors, for which Ettinger is also responsible.
Ettinger has been spitting out hand-crafted leather pieces for 70 years now, so it's safe to say they know what they're doing. In addition to the line of mobile telecom holders, Ettinger makes Bentley wallets, passport holders, luggage tags, purses and the brand's keyholders.
All of Ettinger's accessories are handmade in the company's Birmingham, England factory. As expected, the Ettinger line is pretty dear, with the iPad case commanding $146. If you don't have an iPad but rock an iPhone or Blackberry, you're in luck, as Ettinger's smartphone cases command a more reasonable $73. Want more details? Check out the official press release after the jump.
Driven by its outstanding heritage of hand-crafted fine leather interiors, Bentley and its luxury leather partner Ettinger have devised a range of modern must-have personal accessories to be launched at this year's Geneva Motor Show.
Inspired by the Beluga and Hotspur interior trim colours of the Bentley Continental Supersports, the capsule collection of leather items in black and red leather with contrast stitching includes keyrings and iPad, iPhone and Blackberry cases.
Founded by Gerry Ettinger more than 70 years ago, the company is still family owned and run by his elder son, Robert Ettinger. It is one of the few British luxury leather goods companies still manufacturing in the UK.
The company started working with Bentley more than five years ago to develop the Ettinger for Bentley collection. Robert comments: "The initial collections were made from black English waxy hide on the outside and the distinctive Ettinger colour of panel hide on the inside which has been made and used by Ettingers for over 75 years.
"The collections include everything from purses and wallets, passport cases, luggage labels and portfolios, as well as the iconic Bentley key case."
Ettinger has recently added some of the latest Bentley upholstery hides (fuchsia, yellow and blue) to its range. Everything is handmade in its factory in Birmingham, which uses the same skills that have been handed down for generations.
In 1996, in recognition of the work carried out for the Royal Household, Ettinger of London was appointed with a Royal Warrant to HRH the Prince of Wales.
1930s: Gerry Ettinger founded Ettinger in 1934. Having worked as a film producer in Italy and Germany (where he worked with Marlene Dietrich) he used his extensive contacts in continental Europe and England to create a range of luxury gifts
After a pause in the 1940s during the second world war, he returned to London to reinvigorate and expand his business.
In the 1950s Gerry Ettinger acquired a small leather goods manufacturing business, which had been making leather goods in London since the 19th century.
Gerry Ettinger continued to work in the business until well into his 80s and saw the transformation of the company into one of the most respected leather goods designers and manufacturers in the UK.
In 1990, Robert, his elder son took over and continued the tradition of craftsmanship and quality as well as bringing in some more contemporary designs. He has since further 'internationalised' and developed the business in Asia, Korea, South Africa, Hong Kong, Australia, Japan and the US.
1999: James Homer Ltd
In July 1999, Ettinger acquired one of Walsall's oldest leather goods manufacturing companies, James Homer Ltd (established in 1890). Homer is at the heart of Ettinger's hand-made manufacturing process and is home to some of the most skilled leather craftsmen in the UK.
2005: Bentley Collection
The collaboration with Bentley puts a whole new collection on the road.
2007: Showroom Makeover
The London showroom, in Ettinger's Putney Head Office, sets a new standard for the brand.
iPad case - £89.00
iPhone case - £45.00
Blackberry case - £45.00
Keyring - £22.00