Because saving money on gas just wasn't incentive enough.
Toyota Prius Prime News
Could a minivan take it all?
Toyota joins the EV development rush.
These numbers add up.
Power is good. Dual power sources are better.
If you think the Prime is a big advancement for Toyota, you're not alone.
Not quite an iPad, but more than ever before.
Syd Mead lends his future-looking talents for Toyota VR.
The option will miss the US-market Prius Prime because it won't meet safety regulations.
As they developed the Prius Prime, Toyota engineers took customer and driver feedback into account. 22 miles of EV range and 120 MPGe are the result.