12 Articles
Who's Zoomin' Who? Ad agency behind longtime Mazda campaign reportedly broomed

Mazda commercials end with the written line, "Zoom Zoom. Forever," and there are few who aren't familiar with that little boy whispering "Zoom Zoom." But while the tagline might be akin to a diamond from De Beers, the 13-year relationship between Mazda and the firm that created it isn't forever at all. Mazda has left the agency for Team Detroit/WPP, perhaps taking the little boy with them.

Chicago Preview: 2009 Mazda MX-5 will say hey to USA

Click above for a high-res gallery of the 2009 Mazda MX-5 (JDM)

Mazda adding 'premium' touches to all models

Since the Mazda3 hit the streets in 2004, it's proven to be a very strong contender in the small car segment. The compact sedan and hatch has been winning customers over with great styling, athletic ride characteristics, and equipment that typically isn't found in small cars. Its rich mix of standard features and options has helped keep transaction prices high, which will be very important a

Mazda2 receives freshening, equipment upgrades

We're not sure how this slipped by us, but word came down earlier this month that the diminutive Mazda2 supermini is getting a once-over from the Japanese automaker.