Volkswagen says it is planning more aggressive, market-specific designs for the US, since the conservative look that has made the brand a huge seller in Europe and China hasn't had the same results here.
We record Episode #302 of the Autoblog Podcast tonight, and you can drop us your questions and comments via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Manufacturers realized long ago that the most effective way to leverage niche talent was to embed a team in the heart of the segment. From surfboard makers to chocolatiers, firms relocated offices to seek specific talents and a better local feel.
Fortis Spaceleader Chronograph by Volkswagen Design – Click above for high-res image
If you look back over the years, Volkswagens have been steadily marching toward the gaudy. We're not talking Sagrada Familia amazingness, but chromey, buck-toothed, overwrought fussiness. Walter Da'Silva is out to change all that by realigning Volkswagen design with its past. That doesn't mean that every VeeDub becomes a K.D.F Wagen throwback like the New Beetle, but certain proportions and themes from the historical portfolio will define the design language.