National Football League
Car service and taxi app Uber has inked a deal with the NFL Players' Association to provide players with a safe ride and prevent drunk driving. Players will be issued $200 in ride credits on a keychain card, and will also get promo cards for friends and family.
The emphasis, in this case, rests heavily on the word "could." The mere question of a bet between two folks at Sawicki Motors in Rochelle, Illinois ultimately resulted in the dealership's general manager, Ron Matula, offering anyone a free car if the Chicago Bears can shut out the Green Bay Packers on Christmas Day.
Football is big in the UK, but when the Brits talk about football, they're referring to what we call soccer. Even so, American football has its fans in Great Britain, and not just when Peter Griffin got traded from the New England Patriots to the London Silly-Nannies or when the Marines stationed at our embassy get the night off to watch the big game.
We want to be in that number when the Saints go marching in. And so does Mercedes-Benz, apparently, as the German automaker has acquired the naming rights to the stadium where the New Orleans football team plays.