General Motors wants to prove to you that their vehicles are up to snuff, and The New York Times is reporting that a new marketing initiative aims to get more customers behind the wheel of GM cars and trucks. The General's rumored Satisfaction Guaranteed program promises to give customers their money back within 60 days if they're not completely satisfied with their purchase. The new sales tool, which will reportedly begin Monday and run through November, may mark the first time a major automake
The Detroit News is reporting that in addition to offering employee pricing as a purchasing incentive this summer, Chrysler will also throw in a 30-day money-back guarantee. While purchasers would have to pay a penalty and mileage fee if a vehicle were returned, the offer is a gesture that shows a buying public the company has a great deal of confidence in its products.