BMW has been offering Frozen editions of its cars for several years now highlighted by matte paint and very limited production, and now Mini is getting in on the game with Frozen Black versions of the Paceman and Countryman. Unlike our Jeffrey N. Ross
If you're tired of the usual shiny paint job that appears on 99-percent of the cars on the road, a matte finish could be just what the proverbial doctor ordered. But while matte black is the common choice among the anti-gloss set, to our eyes, it can often look like someone simply forgot to apply the primer. That's why many of us around the virtual Autoblog watercooler like matte color wraps – such as those displayed by Alfa Romeo
Some things are at the fringe because they belong there. The tastes are too peculiar, the style too strange for the masses. But once in a while something emerges from the fringe into the mainstream because it deserves to be, because people learn to like it. Like matte paint finishes.
2011 BMW M3 Frozen Gray Coupe – Click above for high-res image gallery
Mazda MX-5 Matte and Black Special Edition – Click above for high-res image gallery