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As announced for the A and B-series, Mercedes is naming its environmental line Blue Efficiency. MB's compact sedans, the C-Series, will now get the Blue Efficiency treatment. They will be offered with two engine versions, the C180 Kompressor (gasoline) and the C200 CDI (diesel). Both versions are about €500 cheaper than the previous base versions, at €30,613 and €32,516 respectively (in Germany).

Mercedes' C-Class luxury compact class just got a little greener. Well, since this is Daimler we're talking about, the correct term is bluer. Mercedes announced today the introduction of BlueEFFICIENCY, a combination of better engines, improved aerodynamics (.25 Cd!), lighter weights and smoother tires that reduce fuel consumption by up to 12 percent, to the C-Class.