BMW certainly hasn't been shy in promoting its hydrogen-powered vehicles, and that promotion extends into some classrooms. As part of its education/promotion campaign, BMW has issued a document called H2 - Mobility of the Future, and yesterday provided an updated version of the package on this website by clicking on the heading "Educational Projects."
BMW must think that people who spend their days planning how to leave this earth are the right target for the Hydrogen 7 hype. Last fall, a fleet of the dual-fuel cars spent two months at NASA; this month the Atlantis Space Shuttle crew chilling in Munich (visiting the BMW Group as part of a tour of Germany) got a chance to test out the luxury vehicle. It worked, as Space Shuttle Commander Stephen Frick is now a fan. In a statement (available after the jump) he said, "It's impressive to see hydr
The first European hydrogen station installed along a highway is now open. The oil giant Total has opened the fuel kiosk along the Ruisbroek-Brussels highway in Belgium, and it is the first hydrogen dispensing station that is located in a place like "regular" ones. It's also the first hydrogen fuel station built outside Germany. Although owned by Total, the station was also sponsored by BMW, which must be glad to announce that lucky drivers of the BMW Hydrogen 7-series had another place to fill
Photo credit: Vince Bucci/Getty Images. Click to enlarge.
Pretty soon, we're going to have to list the people who aren't driving a BMW Hydrogen 7. BMW is offering the car to celebrities, average citizens and politicians the world over. Some of us get to drive it around the block, others get to keep it for a week or two. The latest to be handed the keys is EU Parliamentary president Hans-Gert Pöttering (pictured), who stepped into the car yesterday in Strasburg. BMW says (after the jump) that this move was "In line with the European Parliament's e
Are you planning to go to Paris from April 1st to the 6th? If so, it'd be a good chance to visit the Palais de la Découverte, which is not only a stunning building as you can see in the above picture, but where the Week for Sustainable Development will be held. This event will include a set of hydrogen-related activities.
Actor Jason Bateman is finally get a decent set of wheels. After being relegated to the Bluth family's stair car, a scorched old Mercedes and his bicycle for two underwatched seasons on Arrested Development, Bateman is now getting one of BMW's Hydrogen 7s. Bateman is the latest in the list of celebrities to be loaned one of Munich's dual fuel hydrogen wonders. BMW has built about 100 of the Hydrogen 7 sedans that retain a V-12 engine but can run on either gasoline or liquid hydrogen. Since the
Let's see: Cameron Diaz, Brad Pitt, Jay Leno, Jeremy Piven, Will Ferrell, Placido Domingo. Oh, and Terry Tamminen. These are just some of the celebrities that BMW has convinced of the goodness of the dual fuel (gasoline and hydrogen) BMW Hydrogen 7. The next movie star to take the wheel of one of these luxury vehicles is Ed Norton - who is both an advocate for solar energy and was awesome in Fight Club. The celebs are taking part in BMW's "Hydrogen 7 Pioneer Program," a PR campaign that "gives i
While General Motors is providing a fleet of seventy-five alternative fuel vehicles. including fuel cell Equinoxes, and flex-fuel and hybrid Tahoes to shuttle the special people to the Oscars red carpet, others are finding their own rides. Among them is Cameron Diaz who will be getting dropped of in front of the camera line by a BMW Hydrogen 7. The H7 is a equipped with a dual fuel system that allows the V-12 engine to run on either gasoline or liquified hydrogen. Like other hydrogen-fueled inte
BMW is happy displaying its array of pollution-reducing technologies and is taking them and the Hydrogen 7 to Australia. So if you happen to be in Melbourne's Federation Square from 21 - 29 January, you will be able to see them in person. The exhibition will be placed inside a specific pavilion with information panels about BMW's achievements.
A small fleet of BMW Hydrogen 7s was introduced to the President of Italy, Giorgio Napolitano, whose official site is the Palazzo dil Quirinale, and the delegations for the World Energy Congress (WEC) which was held in Rome last week.
It's not only the A-listers (Brad Pitt, Jay Leno and Will Ferrell) that BMW is milking for some Hydrogen 7 publicity. The automaker has given the author of Lives Per Gallon (and strong hydrogen advocate) Terry Tamminen a BMW Hydrogen 7 to drive on public roads for a while. From the announcement (pasted after the jump), it seems that Tamminen will get the car for a longer time than the big celebs did. And, hey, look, his Hydrogen 7 is a black one, not silver like all the others we've seen.